Cole Newman

About

Creative operator with a background in sales, marketing, and content strategy. I’ve built and scaled digital brands, developed growth playbooks for startups, and closed multiple five- and six-figure deals across both B2B and B2C channels. From outbound sales and CRM workflows to multi-platform storytelling and go-to-market strategy, I’ve worked across the full lifecycle of audience and revenue growth. Alongside growing my own media brand to 4M+ followers and 10B+ views, I’ve helped companies sharpen their messaging, generate qualified leads, and drive measurable ROI through both creative and data-driven execution. I thrive in fast-moving environments where resourcefulness, cross-functional thinking, and experimentation are key. Open to roles at the intersection of strategy, growth, and storytelling—especially in tech, media, or early-stage environments.

Experience

• Founder/Content Creator · @ColesColor2020-05-01 –

  Grew brand to 4M+ followers and nearly 10B views across platforms. Led Guinness World Record pendulum painting in partnership with Microsoft, managing a $145K budget. Mentored creators and consulted brands, driving multiple six-figure audience growths. Produced viral content with trend-informed strategies (100M+ views). Designed influencer campaigns and brand partnerships that drove measurable ROI.

• Subscriber Growth Coordinator · the DONUT2019-01-01 – 2024-01-01

  Early team member at a fast-growing media startup focused on audience acquisition and revenue partnerships. Managed 30+ newsletter and co-branded promotions with other media brands and startups. Contributed to grassroots and digital subscriber acquisition efforts. Supported the launch and management of a national ambassador program to amplify brand visibility.

• SDR/Marketing Content Manager · Viviota2020-04-01 – 2023-10-01

  Worked cross-functionally to generate leads, launch marketing initiatives, and support GTM campaigns for an enterprise SaaS platform. Built outbound workflows and email sequences in HubSpot, targeting engineers at major automotive and aerospace firms. Created marketing content aligned with sales cycles and event outreach. Helped secure high-value enterprise meetings through targeted campaigns and follow-ups.

• Research Intern · Dallas Venture Capital2020-02-01 – 2020-04-01

  Supported the investment team by sourcing SaaS prospects and identifying GTM opportunities. Built founder target lists and analyzed early-stage deal flow. Delivered decks and market briefs for partner meetings.

• Remote Sales Recruiter · Revenue Hire2018-08-01 – 2019-08-01

  Handled full-cycle outreach for early-stage clients hiring sales and marketing talent. Maintained 130% pipeline quota via cold outreach, LinkedIn, and referrals. Advised founders and hiring teams on candidate profiles and positioning.

• Founder & CEO · Cole's Cups LLC2015-07-01 – 2019-01-01

  Launched and ran a direct-to-consumer brand selling hydro-dipped products online and through wholesale deals. Sold 10,000+ units via B2C e-commerce and B2B partnerships. Managed operations, pricing, sales outreach, and fulfillment. Sold the brand following sustained growth and acquisition interest from a partner organization.

• Sales Intern · OutboundEngine2018-05-01 – 2018-08-01

  Worked on a high-volume outbound team selling marketing services to small businesses. Automated lead generation through macros and LinkedIn Sales Navigator. Supported daily SDR workflows and CRM pipeline maintenance.

Education

• The University of Texas at DallasBachelor's degree, Multi-/Interdisciplinary Studies, General

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