Emiliano Lopez Cervantes

Emiliano Lopez Cervantes

Data-driven Growth and Brand Strategist Turning Cultural Insight into Measurable Impact

5 yrs experience · Barcelona, Spain · 10-20 hrs/week

About

I’m a marketing strategist with 5+ years of experience building culturally relevant brands and leading campaigns that drive real revenue. I’ve grown audiences to over 120M monthly viewers, generated multi-million-dollar organic revenue, and partnered with global brands like Nike, and Netflix. I specialize in blending creative storytelling, data analysis, and cross-regional team leadership to deliver campaigns that resonate and perform at scale.

Skills

Ad CopyAdobe Creative SuiteAdvertisingArt DirectionBrand ManagementCampaign ManagementCampaign MarketingCommunity OutreachContent CreationContent DevelopmentCopywritingCreative DirectionCreative MarketingCreative StrategyCreative WritingDigital MarketingDiviGlobal MarketingGoogle AdsInstagramJack-of-all TradesMarketingMarketing AnalyticsMarketing StrategyMedia CommunicationsNewsletter ManagementPhoto EditingSearch Engine MarketingSocial MediaSocial Media CommunicationsSocial Media ManagementSocial Media MarketingStart-ups

Experience

  • Marketing Strategist · Archived Dreams10-01-2024 –

    Increased brand visibility to 120M monthly viewers and boosted ROI by 110%. Managed collaborations with Puma, Vans, Cassina, and Higgsfield AI.

  • Brand Marketing Lead · Magnolia09-01-2022 –

    Developed the brand’s marketing framework, growing 150K followers and $2M in first-year organic revenue. Partnered with Nike, Rosalia, and Mexican Government to craft high-impact integrated campaigns.

  • Independent Creative & Marketing Consultant · Freelance09-01-2020 –

    Provide strategic brand and marketing consulting for lifestyle and fashion clients. Help brands craft culturally resonant messaging that translates into measurable growth.

  • Marketing & Content Director · CGVA01-01-2020 – 08-31-2021

    Directed creative content for e-commerce marketing campaigns across Amazon and Liverpool. Improved content optimization and increased conversions for key accounts.

Education

  • CEDIM (Monterrey)Bachelor’s, Industrial Design

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