Emiliano Lopez Cervantes
Data-driven Growth and Brand Strategist Turning Cultural Insight into Measurable Impact
5 yrs experience · Barcelona, Spain · 10-20 hrs/week
About
I’m a marketing strategist with 5+ years of experience building culturally relevant brands and leading campaigns that drive real revenue. I’ve grown audiences to over 120M monthly viewers, generated multi-million-dollar organic revenue, and partnered with global brands like Nike, and Netflix. I specialize in blending creative storytelling, data analysis, and cross-regional team leadership to deliver campaigns that resonate and perform at scale.
Skills
Experience
- Marketing Strategist · Archived Dreams10-01-2024 –
Increased brand visibility to 120M monthly viewers and boosted ROI by 110%. Managed collaborations with Puma, Vans, Cassina, and Higgsfield AI.
- Brand Marketing Lead · Magnolia09-01-2022 –
Developed the brand’s marketing framework, growing 150K followers and $2M in first-year organic revenue. Partnered with Nike, Rosalia, and Mexican Government to craft high-impact integrated campaigns.
- Independent Creative & Marketing Consultant · Freelance09-01-2020 –
Provide strategic brand and marketing consulting for lifestyle and fashion clients. Help brands craft culturally resonant messaging that translates into measurable growth.
- Marketing & Content Director · CGVA01-01-2020 – 08-31-2021
Directed creative content for e-commerce marketing campaigns across Amazon and Liverpool. Improved content optimization and increased conversions for key accounts.
Education
- CEDIM (Monterrey)Bachelor’s, Industrial Design
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