Colleen Sheehan

Colleen Sheehan

Creative Designer and Brand Strategist

6 yrs experience · Washington, DC · <10 hrs/week

About

With a diverse background in design, marketing, and brand management, I have cultivated a unique skill set that blends creativity with strategic thinking. As the Founder and Designer at Have Good Co., I lead a 360-approach design studio focused on building mission-based brands and fostering sustainable futures. My role as a Fractional Designer at Tovala involves contributing to the Tovala Marketplace, while my previous position as Fractional CMO at Fatty Sundays honed my expertise in marketing strategies. At Nutritious Life, I served as Brand Manager and Director of Digital Media, where I launched and scaled digital properties for health-conscious audiences. My early career included roles as a Clinical Assistant at Sisters of Providence Health System and a Student Manager at the Fund for Syracuse. My work is characterized by a passion for storytelling, community building, and innovative design solutions.

Skills

Creative DirectionCreative StrategyCustomer AnalyticsData AnalysisStrategic Design

Experience

  • Fractional Designer · Tovala04-01-2023

    Worked on Tovala Marketplace.

  • Founder, Designer · Have Good Co.09-01-2020

    A 360-approach design studio and creative solution consultancy with a focus on designing, building, and scaling mission-based brands. Blending science and art in the building of strong communities around food, creating sustainable futures, and helping you tell your story. Mostly: Playing with food.

  • Fractional CMO · Fatty Sundays04-01-2022 – 12-01-2023

    Served as a Fractional CMO, likely contributing to marketing strategies and brand development.

  • Brand Manager, Director of Digital Media · Nutritious Life06-01-2016 – 07-01-2020

    Brand building and design with a focus on launching and scaling digital property for RDN and health-conscious audiences. Conceptualize, film, edit, and produce all written/social/digital content across CEO's platforms, with topics spanning nutrition, cooking, food and beverage, TV and print campaigns, and more. Special focus on managing brand partnerships, marketing strategy, content, recipe development, and special events.

  • Clinical Assistant · Sisters of Providence Health System05-01-2015 – 05-01-2016

    Worked as a Clinical Assistant, likely supporting healthcare operations and patient care.

  • Student Manager · Fund for Syracuse09-01-2013 – 05-01-2016

    Served as a Student Manager, likely involved in fundraising and managing student engagement.

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