Dalli Nfn
Marketing & Product Analyst | Marketing, Finance, Strategy | Turning Data Into Consumer, Product & Financial Insights
4 yrs experience · <10 hrs/week
About
I completed my MBA in Business Analytics at Sacred Heart University. I have a strong background in finance, marketing, and product planning, and I enjoy using data to solve business problems. My education and hands-on projects have helped me gain practical experience in areas like market research, financial analysis, and data visualization. During my MBA, I worked as a Classroom Learning Assistant (CLA) for the Global Supply Chain Analytics course. In this role, I helped students understand concepts like forecasting, supply chain models, and financial planning. I supported the professor by creating study resources, answering student questions, and reviewing assignments. This experience taught me how to explain technical ideas in a simple way and support others in their learning. I also completed a digital marketing internship at Dial-a-Bank, where I worked on email campaigns, social media content, SEO research, and web analytics. I analyzed campaign data and worked with the marketing team to improve customer reach and performance. This internship helped me understand how data can improve marketing strategies. I have completed certifications in Business Analytics from Harvard Business School Online, Finance and Quantitative Modeling from Wharton Online, and Google Project Management. These courses helped me strengthen my skills in data analysis, finance, and teamwork. I enjoy working on cross-functional teams and turning data into useful insights. I am interested in roles where I can use my skills to support product development, marketing strategy, or financial decision-making. Outside of work and school, I love sketching, reading books, and cooking. These hobbies help me stay creative, focused, and balanced.
Experience
- Classroom Learning Assistant · Sacred Heart University2025-01-01 – 2025-03-01
Supported student success in business analytics and supply chain courses by providing academic assistance, performance tracking, and real-world applications of financial and operations data. Mentored 50+ students in data-driven decision-making, resulting in a 20% increase in average exam scores through personalized guidance and study strategies. Designed Excel-based dashboards for monitoring academic performance and forecasting trends in learning outcomes, aligning with business intelligence best practices. Collaborated with faculty to develop progress-tracking systems and course analytics, supporting continuous improvement of course delivery. Led sessions on topics like cost analysis, forecasting, inventory modeling, and supply chain optimization, core skills for financial and product analysts. Helped students connect classroom theory to real-world applications such as demand forecasting, logistics modeling, and KPI tracking.
- Digital Marketing Intern · Dialabank.com2021-08-01 – 2021-10-01
Supported the digital marketing team with content creation, SEO optimization, campaign execution, and performance analytics to increase brand reach and conversion metrics. Wrote and optimized 20+ content pieces for blogs and product pages using on-page and off-page SEO techniques, contributing to a 25% increase in organic traffic. Developed keyword strategies and meta titles and descriptions for over 30 web pages, improving visibility and click-through rates in search engine results. Executed targeted email campaigns using Mailchimp, leading to a 15% growth in lead generation and improved customer engagement. Monitored website analytics via Google Analytics and Excel, producing weekly reports on bounce rate, session duration, and campaign ROI, leading to 20% better campaign efficiency. Suggested landing page optimizations that enhanced conversion rate by 12%, based on A/B testing insights and audience segmentation. Worked cross-functionally with the content, SEO, and design teams to align messaging across digital platforms.
Education
- Sacred Heart UniversityMaster of Business Administration - MBA, Business analytics
- Panjab University, ChandigarhMasters in commerce, Business/Commerce, General
- Panjab University, ChandigarhBachelor of Commerce - BCom(Hons.), Business/Commerce, General
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