Damla Aksu

About

Salut! I'm Damla and I’m helping tech startups thrive. Whether you're an established business or an early-stage startup, my unique blend of skills in product development, marketing, and sales will help you propel your growth. My journey: pivoting from corporate finance to building an impact-driven marketplace platform, co-founding a content marketing agency, and working with startups in various sectors like AI, SaaS, and more. I specialize in growth hacking helping businesses acquire and retain customers (marketing & sales), ensuring competitiveness (product) and efficiency (operations).

Experience

• Co-Founder, Growth Strategist · Honeybee10-01-2021

  A full-service content marketing agency built around people who love creative problem-solving. HoneyBee specializes in enhancing your biz's online presence by developing smart strategies and effective content creation. After all, content works like pollen. If it's good and rich, it'll be bound to attract more and more bees (ahem, clients).

• Founder, Product and Marketing Development · Swiss Impact Store03-01-2021

  I started Swiss Impact Store in March 2021 with a mission: to provide eco-alternatives for nearly every aspect in a person's day-to-day needs to make the transition into a sustainable life as smooth as possible. Swiss Impact Store has helped with better publicity, strategic advertisement, support & consulting for sustainable development of eco brands, risk mitigation, target market search optimization, collaborations with popular bloggers, magazines, and influencers, and more. Our platform is a unique, beautiful, and functional design, green website certified, with extensive sustainability assessment, eco-alternative materials, certified products, and supporting SDGs. We offer carbon neutral online shopping.

• Product Owner & Project Lead · Affentranger Kveton + Partners Sàrl08-01-2022

  - Understanding the needs and the desired outcomes of each new digital product development/improvement (B2B SaaS). Monitoring the market and trends and developing competitive analyses. Defining the product's vision, strategy, and roadmap based on different inputs. Aligning stakeholders (from designers, developers to BPs) around the vision for the product. Defining product features and capabilities, writing user stories. Managing the entire product development cycle: from research and product testing to GTM strategies.

• International Air Transport Association02-01-2020 – 02-01-2021

  - Maintaining the global database of all bank accounts (PowerBI). Liaising with IATA banking teams and finance departments globally. Responsible for confidential files and documentation, following up on RfP's submitted by major banks. Assisting the regular cash management reports. Back-up support on operational and mark-to-market transactions.

Education

• University of Geneva

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