Rudi Jantos

About

I help B2B SaaS and scale-ups increase revenue and reduce costs by fixing how marketing and sales systems work together.< What I Deliver • Advertising efficiency (Google Ads, LinkedIn Ads; €100K+ budgets) • CRM setup and optimization (HubSpot, Zoho, Salesforce) • Messaging and positioning for international expansion • Practical growth projects (ad audits, campaign rebuilds, cost reduction, lead flow fixes) Proven Results • +35% recurring revenue for SaaS through smarter campaign setup • 40% lower acquisition costs via CRM + attribution fixes • Built €1.5M pipeline growth project for corporate wellness SaaS • Scaled IoT startup from launch to successful exit Background • 8+ years leading growth strategy in SaaS and tech • Former Head of Marketing (IoT startup → exit) • Multilingual: English, Italian, German • CXL-certified Growth Marketing Masters

Experience

• Senior Growth Marketing Strategist | B2B Revenue Optimization · Self-employed2023-07-01 –

  Revenue efficiency specialist helping B2B founders scale without waste. Recent results include a 35% ARR increase for B2B SaaS through marketing operations overhaul, 40% reduction in customer acquisition costs while improving lead quality, and leading IoT startup international expansion contributing to a successful exit. Key skills include Google Ads optimization, CRM automation & workflows, international expansion, marketing funnel improvements, and quick-win projects.

• Growth & Marketing Operations Consultant · Self-employed2023-07-01 –

Education

• University of LondonBsc Business Administration, Finance, Marketing, Leadership and Management
• CXLGrowth Marketing Masters Minidegree, Marketing/Marketing Management, General

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