Daniel Dawson

About

I successfully develop cross-functional programs and full-funnel marketing strategies that drive product awareness, demand generation, engagement, and acquisition on a global scale for SaaS products and their ecosystems. I am highly entrepreneurial, self-motivated, and ambitious by nature, continually learning and up for new challenges. I am location-independent, travel often, and believe great work can be done from anywhere. I subscribe to lifestyle design theory and live my life to the fullest, deeply and creatively. Specialties: • Partner marketing • Generative & Applied AI • Go-to-Market (GTM) strategy • Marketing program management • SaaS marketing & ecosystems • Event management • Demand generation • Content creation & strategy • Email marketing • Account-based marketing (ABM)

Education

• Universidad de SalamancaStudy Abroad, Spanish Language and Culture
• University of North Carolina WilmingtonBachelor of Arts (B.A.), Professional, Technical, Business, and Scientific Writing; Communication Studies

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