Eleanor T

About

With a Diploma in Professional Marketing from CIM and a Bachelor of Arts in Art from the University of Leeds, [Name] is a seasoned marketing professional. Currently serving as Senior Marketing Manager at SS&C Technologies, [Name] leads marketing campaigns across EMEA, collaborating with C-Suite stakeholders to drive MQL, SQL, and sales pipeline growth. Previously, [Name] was Head of Campaigns, Events & Product Marketing at Six Degrees, managing a team of seven and overseeing demand generation activities. [Name] also held roles as Marketing Manager and Senior Marketing Executive at Six Degrees and Hays, respectively, where [Name] developed and executed comprehensive marketing strategies. Additionally, [Name] has experience as a Marketing & Social Media Consultant, supporting various brands with marketing strategy and execution.

Experience

• Senior Marketing Manager · SS&C Technologies11-01-2021

  Marketing campaign lead across EMEA working as part of an international team with C-Suite stakeholders. Working to deliver MQL, SQL, and sales pipeline for the EMEA business. Responsibilities include end-to-end campaign strategy, project management, budget management, planning and execution, first point of marketing contact for all stakeholders, product and solution marketing, event strategy, planning, project management and execution, acquisition onboarding, branding and integration, content and thought leadership planning to elevate brand and profiles, implement new marketing tactics and ideas to generate demand and leads, full marketing reporting from leads, MQL to SQL and pipeline generation.

• Head of Campaigns, Events & Product Marketing · Six Degrees03-01-2021 – 11-01-2021

  Strategically plan and lead the implementation of all demand and lead generation activity for the business. Lead a team of 7 including telemarketing, events, campaign and product and partner marketing functions across Six Degrees. Manage the annual marketing budget and discretionary spend, relationships with external telemarketing agencies and lead on all board reporting on a bi-weekly, monthly and quarterly basis presenting to C-suite leadership team. Manage budget, stakeholder relations at a senior leadership level, third-party partner and vendor relationships, marketing automation use (Hubspot/Marketo) and membership and partner marketing. Manage vendor marketing relationships handling Marketing Development Funds and work with Product Managers to develop marketing propositions and to execute the GTM strategy.

• Marketing Manager · Six Degrees07-01-2018 – 03-01-2021

  Deploy campaigns into the Public Sector, Legal, and Professional Services verticals to generate leads, nurture and qualify them through to marketing qualified leads and contribute to the sales pipeline. Work closely with sales leaders to ensure relevant GTM messaging and diligent lead management whilst implementing campaigns across paid media, email, social, content, events, partnerships and brand - or the most appropriate channel to gain results. Joined Six Degrees as a Marketing Manager for Public Sector, and was promoted to also lead Legal and Professional Services, then promoted again to lead all campaign activity across the business.

• Marketing & Social Media Consultant · Full House Communications01-01-2018 – 09-01-2021

  Marketing & Social Media Consultant supporting businesses with marketing strategy and execution. Worked with a number of brands on marketing and social media strategy and management including Reliable Surveyors, Wilson Grey (Recruitment), 1 Stop Healthcare (Recruitment), Garry J Rhodes (Personal Training), DBS Umbrella Solutions (DBS), FitPro Mentor (Business Consultant), Eternal Spring (Health & Beauty). In addition to working in partnership with Hybrid Marketing Consultants on specific social media projects for their clients.

• Senior Marketing Executive · Hays08-01-2016 – 07-01-2018

  Moved into a strategic marketing role supporting the specialist UK businesses nationally running the marketing activity across email, web, social, events and communications for: Hays Accountancy & Finance, Hays Senior Finance, Hays Office Support, Hays Education, Hays Human Resources, Hays Procurement & Supply Chain, Hays Insurance and Hays Financial Markets. Developed strategy, planning, and campaign managing all marketing activities for the specialist business lines above and managing marketing for London, the East of England, the South Coast, the West & Wales, Yorkshire & The North and the Midlands regions. Reporting and demonstrating ROI results to the board and key stakeholders for all campaigns as well as people management and leadership of the planning and strategy team.

Education

• CIM | The Chartered Institute of MarketingDiploma in Professional Marketing, Marketing
• University of LeedsBachelor of Arts (B.A.), Art

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