Brittany Myrick

About

Graduated cum laude from Babson College with a double concentration in Strategic Management and Economics. A self-motivated individual with experience in digital marketing, strategic management, and social media strategy. Passionate about family and personal growth, with a strong background in developing marketing strategies, content creation, and data analysis across industries.

Experience

• Marketing Consultant · Harbor Marketing2021-01-01 –

  • Founded and built a fully functioning Digital Marketing Agency from scratch, showcasing exceptional business development and entrepreneurial skills, driving growth and success. • Developed and implemented comprehensive marketing strategies and plans for clients across diverse industries, effectively driving brand visibility, customer engagement, and business growth. • Created captivating visual and written content aligned with marketing strategies, elevating clients' marketing presence and contributing to increased brand awareness and customer attraction. • Utilized data-driven marketing techniques and key performance indicators (KPIs) to measure campaign success, providing valuable insights to clients and continuously optimizing marketing efforts for maximum impact and results.

• Social Media Director · JMH Media2024-06-01 –

  • Social Media Strategist: Develops and oversees paid and organic social media campaigns to drive growth and engagement across platforms. • Paid Ads Specialist: Manages and optimizes Facebook, Google, and LinkedIn Ads, focusing on ROI and key performance metrics. • Organic Content Creator: Crafts compelling content that aligns with brand voice, boosts visibility, and engages audiences. • Data-Driven: Analyzes campaign performance and refines strategies based on data insights. • Cross-Platform Expertise: Tailors content and ads for maximum impact on each platform.

• Marketing Manager · Rowman & Littlefield Publishing Group2019-11-01 – 2021-08-01

  • Developed and executed a new strategic marketing plan, achieving strong initial results with a 2% increase in engagement month over month, driving brand visibility and customer engagement. • Led successful product launches and marketing campaigns for diverse books and publications, collaborating closely with authors, editors, and various departments, resulting in increased book sales and brand visibility. • Successfully managed and coordinated cross-functional teams to ensure the overall success of product launches, working closely with authors, editors, and various departments to achieve seamless book releases and effective marketing strategies tailored to each publication. • Cultivated valuable client relationships by representing the company at conferences as an exhibitor, expanding the imprint's market presence and network, resulting in enhanced client satisfaction and business growth.

• Director of Development and Marketing · United Way of Androscoggin County2018-08-01 – 2019-08-01

  • Led and managed multiple teams of volunteers, ranging from 3 to 15 members, ensuring their seamless coordination and continued contributions to community initiatives, events, and organizational development. • Collaborated with various departments and external stakeholders to align marketing efforts with the organization's goals, fostering clear and consistent communication to ensure the successful execution of community impact initiatives. • Demonstrated financial acumen by managing a substantial budget of approximately $100,000, effectively allocating funds to marketing and fundraising efforts, achieving optimal results for the organization's campaigns and projects. • Expertly managed and coordinated community and fundraising events, reaching up to 5,000 attendees, ensuring seamless execution and positive feedback.

• Sales And Marketing Intern · The Catered Affair2017-06-01 – 2017-07-01

  • Reinforced social media presence by creating content calendars and creating a singular voice across platforms • Interacted with potential clients during informational meetings • Created proposals for potential clients • Provided assistance during various events

• Social Media and Events Intern · Family Promise Metrowest2014-09-01 – 2017-05-01

  • Strengthened the organization's social media pages by increasing relevance of posts as well as potential reach to possible clients and donors. Continue to run social media accounts • Restructure data systems to organize for clients, donors, and vendors contact information by using Excel • Created new logos to better integrate the organization's core values and overall brand • Promoted fundraising events to potential donors through email and on the phone

• Summer Research Intern · Educated Change Ltd2016-06-01 – 2016-07-01

  • Researched relevant, sector-oriented content, such as healthcare, life sciences, etc. for clients • Created content in the form of tweets, LinkedIn posts, and blogs for clients • Conducted research on potential clients’ social media presence to create informational and informative presentations about their “digital warmth” • Attended potential client meetings, and assisted with project presentations

• Chief Executive Officer · Stick-It2014-09-01 – 2015-05-01

  • Voted in by peers to lead the 12-member team as CEO of the student-run company. Beat revenue goal by 5% • Ensured the company was meeting all deadlines by delegating appropriate work and holding weekly meetings • Executed performance evaluations and cultivated an energized and joyful team culture • Personally managed relationship with international supplier as well as negotiated a contract

Education

• Babson CollegeBachelor of Science (B.S.), Strategic Management & Economics
• The London School of Economics and Political Science (LSE)Economics, Economics
• Hebron AcademyHigh School Diploma

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