Eric C.

About

With a B.S. in Product Design from Stanford University, I have cultivated a robust career in product design and UX. Since 2015, I have been a Product Design Consultant at EC Design, where I advise on product strategy and design execution across various industries. My role involves transforming software products with a human-centered approach to enhance usability and business metrics. As a Senior Product Designer at LiveAuctioneers, I led design for engineering teams, significantly impacting user engagement and conversion rates. My tenure at Heartbeat as a Senior UX Designer involved launching a campaign website in the rare disease category, while at Rokkan, I spearheaded design execution for major product launches, collaborating with cross-functional teams. My experience spans CRM, payments, B2C, and B2B SaaS, with a focus on user activation and conversion.

Experience

• Product Design Consultant · EC Design01-01-2015

  Advised on high-level product strategy and design execution tactics for various industries. Transformed software products with human-centered product thinking to drive usability and business metrics. Collaborated with clients like Printivity, Nico, Channelmeter on CRMs, Payments, B2C, and B2B SaaS.

• Senior Product Designer · LiveAuctioneers06-01-2021 – 02-01-2024

  Led design for 3 engineering teams at LiveAuctioneers, focusing on growth/conversion oriented agile product design for 7+ million users. Mentored 2 junior designers, advised on visual craft, and spearheaded the creation and optimization of the design system. Delivered end-to-end UI/UX design focusing on user activation + conversion; impacted priority KPI (bids) by +96% and secondary (account creation) by +15%.

• Senior UX Designer · Heartbeat08-01-2020 – 05-01-2021

  Launched unbranded campaign website in rare disease category, collaborating with cross-functional teams. Developed key deliverables including heuristic analysis, sitemap, wireframes, and functional specifications. Contributed to client presentations and QA processes.

• Experience Designer · Rokkan07-01-2019 – 08-01-2020

  Led design execution for major product launch website for Altria/Phillip Morris, creating user journey maps, wireframes, prototypes, and high fidelity designs. Provided on-call design solutions for AMEX, Jetblue, Onetravel, Untuckit, conducting needfinding, ideation, and creating wireframes and prototypes. Collaborated with strategists, marketing, account, and engineering teams at Publicis Groupe.

Education

• Stanford UniversityB.S. (Engineering), Product Design

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