Evropi-Nefeli S.

About

As a digital enthusiast and Gen Z representative, I have a natural affinity for internet, social networks, and mobile systems. Now based in London, I grew up in Greece, Belgium, and the Netherlands, becoming a world citizen with no boundaries, always eager to explore new horizons. My passion for communication and the media industry led me to receive an International Baccalaureate Learner Award for leadership and innovation in developing a caring, balanced approach to environmental issues. This experience ignited my interest in interactive media and its role in shaping public opinion worldwide, inspiring me to pursue a BA in Media Studies at the University of Amsterdam and an MA in Digital Media with Distinction from London Metropolitan University. Throughout my career, I completed several internships across Europe, which included updating and diversifying brands' online presence, setting the social media agenda for TV shows, and maintaining clients' social media image on top. I am known for thinking outside the box, bringing new ideas, taking initiatives, and collaborating in complex and dynamic organizations. With a desire to support brands by connecting them with current and potential customers in a more innovative manner, increasing their visibility in trending channels, and enhancing their social media presence, I strive to support brands throughout the innovation process. As a podcasting enthusiast, I hosted two podcast series on topics close to my heart: brands’ voices on social media, and the sustainability efforts of my generation's influence on environmental issues. Beyond social media, I enjoy diving into video creation on TikTok, a curiosity for global art that takes me to galleries around the world, and a love for the energy of live sports. If you're interested in discussing the latest digital trends, let's connect!

Experience

• Digital & Social Media Executive · Wanderlust Travel Media, UK10/2023 – 12/2024

  Grew Instagram from 40K to 100K during the Wanderlust Reader Travel Awards campaign. Developed and launched 2024-25 social media strategy based on analytics and brand goals. Produced all visual content: video editing, graphic design and copywriting. Curated and strategically reposted Wanderlust’s first viral video on IG, generating over 200K views in 48 hours. Led Christmas Advent IG campaign 25: 53K+ engagements, weekly reach of 10K+. Delivered data-driven monthly performance reports with actionable insights. Represented brand at World Travel Market and Destinations Show.

• Freelancer · Eurovision Song Contest 202304/2023 – 08/2023

  Managed full social media coverage (TikTok, IG, X). Created high-engagement real-time content for the Greek delegation.

• Partner Marketing Intern · Just Eat Takeaway.com, NL09/2022 – 03/2023

  Executed global & local B2B marketing campaigns and partner visibility strategies. Supported 'Best Restaurant Awards 2022' marketing & events. Collaborated cross-functionally with design, communications, and brand teams.

• Social Media Intern · Connected Circles Agency, NL01/2022 – 06/2022

  Managed the brand’s social media content with a focus on thought leadership and sustainability. Hosted and edited podcast episodes to strengthen brand voice (Initiative Project). Trained for internal content management and LinkedIn optimization. Created LinkedIn content (copywriting and assets) for clients in mobility and finance sectors.

• Social Media Business Strategist · Tele Holographics, NL01/2022 – 05/2022

  Built the brand’s social media identity and grew organic engagement. Created original content tailored to tech audiences. Tracked and reported on AI/holographic tech trends to support product positioning.

• Social Media & Community Manager Intern · Wearebrain Agency, NL06/2020 – 06/2021

  Updated and diversified social strategy for multiple clients. Copywriter and editor of 'Working Machines: An executive’s guide to AI & IA' eBook. In charge of clients: Kids Concept Store (UK & FR) & e-shop cosmetics line social media presence (2-5k monthly impressions in 4 months).

• Instagram Executive elovegiroenkland · GNTO Benelux, NL2018 – 2021

  Led influencer strategy and planning, 20K–40K monthly impressions. Created travel content (video, script) aligned with brand goals.

• Content Marketing Intern · Photobox (formerly Named Albelli), NL03/2019 – 07/2019

  Boosted IG/FB engagement by 50% (NL) in 2 months. Researched SEO and provided actionable content visibility improvements. Presented a Pinterest Business Case (Initiative Project).

• Social Media & News Specialist · Hellenic Parliament TV, GR07/2018 – 12/2018

  Established and managed the show’s IG & X accounts with engaging, informative content. Monitored political updates and translated them into audience-focused posts to strengthen digital presence.

• Creator & Developer of the blog ‘evrofeli’ · evrofeli.com2013 – 2017

  Created & developed blog ‘evrofeli’.

Education

• London Metropolitan UniversityMaster of Arts - MA, Digital Media
• University of AmsterdamBachelor of Arts - BA, Media and Information
• International School AlmereInternational Baccalaureate Diploma, Business HL, VA HL, French (B) HL, English (A) SL, Maths SL, ESS SL. TOK. EE World Studies.

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