Fabiola Arroyo

About

With a Bachelor's degree in Advertising and Marketing Communication from Tecnológico de Monterrey and a Le Bridge Startup Fellowship Program in Entrepreneurship and Technology from the University of California, Berkeley, I have a strong educational background. My professional experience includes roles such as Marketing Generalist & Social Media Specialist, Influencer Marketing Specialist at GetYourGuide, Social Media Manager at Lover, Content and Social Media Manager at ChairmanMe, and Marketing Specialist at Rapture Surf Camp Bali. In these positions, I have developed and implemented social media strategies, created engaging content, managed online communities, collaborated with influencers, and led the development and execution of social media strategies. My expertise lies in driving brand awareness, enhancing brand presence, and implementing digital marketing strategies to drive engagement and brand growth.

Experience

• Marketing Generalist & Social Media Specialist · null04-30-2021

  As a Marketing Generalist & Social Media Specialist, I was responsible for developing and implementing social media strategies, creating engaging content, and managing online communities.

• Influencer Marketing Specialist · GetYourGuide09-30-2022

  As an Influencer Marketing Specialist at GetYourGuide, I collaborated with influencers to create impactful marketing campaigns and drive brand awareness.

• Social Media Manager · Lover03-31-2023 – 01-31-2024

  As a Social Media Manager at Lover, I led the development and execution of social media strategies, managed content creation, and engaged with the online community to enhance brand presence.

• Content and Social Media Manager · ChairmanMe08-31-2021 – 08-31-2023

  As a Content and Social Media Manager at ChairmanMe, I oversaw the creation of compelling content, managed social media channels, and implemented digital marketing strategies to drive engagement and brand growth.

• Marketing Specialist · Rapture Surf Camp Bali01-31-2023 – 01-31-2023

  As a Marketing Specialist at Rapture Surf Camp Bali, I contributed to marketing initiatives, assisted in promotional activities, and supported the development of brand awareness within the surfing community.

Education

• University of California, BerkeleyLe Bridge Startup Fellowship Program., Entrepreneurship and Technology
• Tecnológico de MonterreyBachelor's degree, Advertising and Marketing Communication

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