Fanny Viode
Market Research Consultant | Virtual Assistant specialised in Marketing & Communication
11 yrs experience · Southend-on-Sea, UK · <10 hrs/week
About
With a robust educational background in marketing, communication, and brand management from institutions like OMNES Education and IDRAC Lyon, I have honed my expertise in digital communication and international business. My professional journey began as a Media Researcher at Havas Media, where I analyzed advertising investments in the perfume and cosmetics sectors. I then advanced to Eurosport, serving as a Marketing Research Analyst and later as a Sales Executive, where I managed media planning and campaign optimization. At Zenith Media, I excelled as a Senior Insights Executive, providing strategic insights and utilizing social listening tools. Currently, as a Market Research Consultant & Virtual Assistant at Virtual Assistant Talent, I offer tailored support in market research, data analysis, and project management. My diverse skill set includes social media strategy, graphic design, and translation, making me a versatile asset in the digital communication landscape.
Experience
- Market Research Consultant & Virtual Assistant · Virtual Assistant Talent09-01-2024
Provided tailored support for businesses needing in-depth market research, data analysis, and project management. Assisted with market research, competitor analysis, project management, data entry, translation, social media strategy, and graphic design.
- Senior Insights Executive · Zenith Media (Publicis Groupe)11-01-2016 – 09-01-2024
Conducted client projects research and provided insights for strategic planning using industry media surveys. Recommended methodologies for client projects and interpreted diverse data sources. Utilized social listening tools and analyzed media spend and website performance.
- Sales Executive · Eurosport08-01-2014 – 08-01-2016
Drafted proposals, managed media planning, implemented and followed up on campaigns, coordinated internationally with support functions, optimized campaigns, and analyzed campaign performance.
- Marketing Research Analyst · Eurosport07-01-2013 – 07-01-2014
Analyzed TV and online audiences, advertising investments, conducted market research, and prepared sales presentations. Engaged in quantitative research and media planning.
- Media Researcher · Havas Media05-01-2012 – 11-01-2012
Analyzed advertising investments for the perfume and cosmetics sectors across multiple countries. Created sales presentations, newsletters, and conducted targeting and research updates.
Education
- Media InstituteStrategie et Communication Online, Digital Communication
- OMNES EducationMaster in Brand Management, Business, Management, Marketing, and Related Support Services
- OMNES EducationMaster's Degree, Marketing and Communication (Brand Management)
- IDRAC LyonMaster's Degree, Marketing and European Management
- University of the Sunshine CoastInternational Business
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