Giulia Graziani, PhD

About

Strategic & Impact-Driven Product Leader with over 8 years of experience in high-impact product leadership roles, leading end-to-end product strategy and business growth across international B2C tech companies. Expertise in global product strategy, AI-driven innovation, cross-functional collaboration, and GTM execution. Proven track record in transforming digital platforms and scaling product KPIs. Open to strategic product leadership opportunities to drive innovation and scale.

Experience

• Senior Product Manager + PMM - Digital Saas · BOLD2023-04-01 –

  - Ideation of patent-pending features - Enhanced product through the integration of AI features - Led the turnaround of newly acquired portals, empowering cross-functional teams, rebuilding the product vision, and introducing scalable processes

• Product Marketing Manager - Digital SaaS · BOLD2022-01-01 –

  - Management of the entire product development life cycle, from acquisition to retention - Cross-functional coordination of multiple departments and teams (Dev, Designers, SEM, SEO, Analytics, Finance, Content, Localization, Customer Engagement, etc...) - Strategic planning of the roadmap + Go-to-Market strategies - Country manager - Italian market

• Associate Product Manager + PMM - Digital Saas · BOLD2021-04-01 – 2022-04-01
• Marketing Analyst · Independent Consultant2017-01-01 – 2021-01-01

  - Problem-solver and problem-preventer - Provided analytical and strategic support to various Digital Corporations - Monitored market trends and competitor performance for different sectors - User behavior analysis, identification of user needs, UX analysis - Localization strategy: cultural adaptation of products/platforms to the EU and INTL markets - Creation of GTM strategies

• Research Fellow - Sociology of Cultural and Communicative Processes · University for Foreigners Perugia2015-10-01 – 2019-01-01

  - Assistant Professor with the chairs of: Sociology of Media, Sociology of International Journalism, Sociology of Public Opinion - Led classes of up to 100 students - Graded exams and dissertations - Generated grant proposals to gain fundings for National and International research projects - Participation in funded research projects - Writing of scientific publications in peer-reviewed journals - Participation in national and international conferences

• PhD Researcher · University of Rome, Sapienza2015-09-01 – 2019-01-01

  - Participation in national and international conferences - Writing scientific publications in peer-reviewed journals (gender studies, communication studies, and political sociology studies) - Generated data models, performed different kinds of methodologies of analysis, and produced reports outlining results

Education

• Sapienza University of RomeDoctor of Philosophy - PhD, Sociology, Social Research and Communication
• University for Foreigners, PerugiaMaster Degree MD, Laurea Magistrale, Science of information and communication

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