Greta Quintini

About

Social media and Influencer marketing professional with 6+ years of experience in strategy, content creation, influencer partnerships and talent management. Based in Los Angeles, CA.

Experience

• Partner & Head of Talent · Shalla NYC LLC

  Manage a roster of 30+ influencers on all of their brand deals across platforms.

• Associate Director, Entertainment and Influencer Marketing · starpower, LLC11-19-2019

  CLIENTS: Colgate Palmolive, Aveda, Estée Lauder, La Mer, Ketel One Botanical, Air France/KLM - Lead global influencer and celebrity activations for Fortune 500 portfolio clients - Manage influencer and celebrity campaigns end-to-end, data driven talent identification and relationship management, creative briefing and negotiations - Develop 360, full funnel influencer and digital marketing and content strategies - Report on campaign performance and overall KPI impact

• Manager, Influencer Marketing · Pulse Advertising08-01-2018 – 11-01-2019

  CLIENTS: MAC Cosmetics, Armani Beauty, Foreo Italy - Successfully managed and executed campaigns with 10+ influencers within the fashion, beauty, lifestyle, travel and tech industries across Instagram, YouTube and TikTok - Responsible for generating new business, growing existing accounts and managing relationships with clients and influencers - Launched MAC Cosmetics’ first ever TikTok hashtag challenge that garnered a total of 1.5 billion impressions in 5 days

Education

• University of Southern CaliforniaMasters of Science, Music Business
• Boston CollegeBachelor of Arts, International Studies & Communications

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