Hadee Haque

About

With a robust educational background and diverse experience in digital marketing, I am currently pursuing a Master of Business Administration at Southern Methodist University, expected to complete in 2025. I hold a Bachelor's degree in Marketing from the University of North Texas. My career began with a marketing internship at National Switchgear, where I honed skills in SEO and social media management. I then served as a Digital Marketing Specialist at Berry Appleman & Leiden LLP, significantly boosting search traffic through strategic social media initiatives. At Apexus LLC, I advanced from an Email Marketing Specialist to a Digital Marketing Manager, focusing on marketing automation and campaign optimization. In 2024, I co-founded XPRT Marketing, where I contribute to shaping the company's vision and developing innovative marketing solutions. My expertise spans email marketing, content creation, and digital strategy, driving growth and engagement across platforms.

Experience

• Digital Marketing Manager, Marketing Automation · Apexus LLC09-01-2024

  As a Digital Marketing Manager, likely responsible for overseeing marketing automation strategies, managing digital marketing campaigns, and optimizing marketing processes.

• Email Marketing Specialist · Apexus LLC03-01-2022 – 09-01-2024

  Plan, create, and schedule email communications using DreamWeaver and Pardot. Design newsletters for approximately 8,000 clients monthly using Pardot. Create, manage, and update website content using Ingeniux. Develop effective messaging using language, graphics, and marketing collateral. Execute marketing tactics, including email campaigns, website landing pages, social media, and events.

• Co-Founder · XPRT Marketing03-01-2024

  As a Co-Founder, likely involved in establishing the company's vision, strategy, and operations, as well as developing marketing solutions and services.

• Digital Marketing Specialist · Berry Appleman & Leiden LLP05-01-2021 – 02-01-2022

  Plan, create, and schedule social media content using Canva and Hootsuite daily. Manage newsletters for approximately 6,000 clients daily using Pardot. Utilize HTML skills to develop email templates on Pardot. Manage and update website content using WordPress. Monitor SEO and customer engagement, suggesting content optimization. Capture and analyze social data/metrics and insights to measure campaign success. Analyze and report social media presence, engagement, and effectiveness on all platforms. Increase search traffic by 76% through social media strategies.

• Marketing Intern · National Switchgear05-01-2020 – 05-01-2021

  Collaborate with a team to develop and execute marketing strategies. Manage multiple campaigns while assisting with office tasks. Optimize website traffic using SEO and Google Analytics. Create and manage end-of-quarter reports for the marketing department. Manage social media platforms for the company. Track incoming leads from marketing campaigns. Build landing pages, newsletters, digital graphics, and other marketing collateral. Utilize email marketing to nurture leads, increasing sales opportunities by 10%. Review and edit blog posts for high-quality content.

Education

• Southern Methodist UniversityMaster of Business Administration - MBA
• University of North TexasBachelor's degree, Marketing
• Collin College
• Wylie High SchoolHigh School Diploma

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