Ja Lu

About

Hello! I`m Jiawei. I am a product designer specialized in turning high-aspirational business visions into tangible products with functional excellence and pleasing user experiences.

Experience

• Senior UX Designer · Belva AI02-01-2024

  As a Senior UX Designer, likely responsible for leading design projects, collaborating with cross-functional teams, and enhancing user experience.

• Product Design Lead · Dasion08-01-2023 – 02-01-2024

  Collaborated cross-functionally with engineers, PMs, user growth team and marketing team. Redesigned the homepage’s information architecture, reducing user bounce-out rate by 45%, and delivered the product distribution material including 3d graphics and videos on website. Identified user pain points through quantitative and qualitative research studies, leveraging insights for the design process.

• Research Fellow · MiraclePlus (formerly Y Combinator China)11-01-2022 – 05-01-2023

  MiraclePlus Accelerator now accepts applications year-round. If you have any questions or comments about entrepreneurship, please feel free to reach out to me.

• Experience Designer · SenseTime05-01-2021 – 07-01-2022

  Collaborated with art director, project director and screen writer in a cross-function team to create an immersive theatre experience based on the Hugo Award-winning novel The Three-Body Problem. Developed initial design concept and communicated with outside vendor. Took responsibility for three sections of theme park and reported to CEO on a weekly basis. Delivered the final design to construction team.

• User Experience Designer · VerseTech05-01-2021 – 08-01-2021

  Designed the landing page of the branding website for Vland - an online conference SaaS used by 25k users, and collaborated with engineers for the launch of the website. Collaborated cross-functionally with engineers, PMs, user growth team, and marketing team to troubleshoot UX problems and improve user engagement for the beta version of Vland. Generated a 45% growth in active users in 2 months.

Education

• Brown UniversityMA, Design Engineering
• Rhode Island School of DesignMA, Design Engineering
• Rhode Island School of DesignMaster of Architecture - MArch, Architecture
• China Academy of ArtB.Eng in Architecture, Architecture

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