Jay Lee

About

With a degree in Psychology from the University of Illinois Urbana-Champaign, I have built a dynamic career in marketing and business growth. As a Growth Partner, I currently serve as a Fractional CMO for small to medium-sized eCommerce businesses, providing expert marketing insights. Previously, I was a Paid Social Growth Team Buyer at Common Thread Collective, managing ad spend exceeding $1 million monthly. My freelance marketing consultancy helped over ten startups expand through paid social, CRO, and organic channels. I also co-founded NVSTUDIO.LA, a streetwear startup that generated over $2 million in revenue within its first 18 months. My diverse experience reflects a strong ability to drive growth and innovation across various industries.

Experience

• Growth Partner · Freelance09-01-2021

  eCommerce Fractional CMO for small to medium sized businesses that need expert eyes on their marketing.

• Paid Social Growth Team Buyer · Common Thread Collective08-01-2020 – 09-01-2021

  Built and scaled adspend over $200,000/mo for multiple brands. Total of $1M/mo managed.

• Freelance Marketing Consultant · Freelance08-01-2019 – 08-01-2020

  Helped over 10+ startup businesses grow through paid social, CRO, and organic channels such as email and SMS.

• Co-Founder · NVSTUDIO.LA05-01-2018 – 12-01-2019

  Founded a small streetwear startup with a friend. Within our first year and a half of business, we created over $2M in revenue.

Education

• University of Illinois Urbana-ChampaignPsychology

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