Juda Borrayo

About

Scaling Growth Brands Focused on ROI 💸 and Impact 🎯 👀 I help founders and teams grow without wasting money on vanity metrics, cookie-cutter campaigns, or broken tracking. Bringing clarity to every Region. Managed over 3 Million Dollars in Ads Spend across verticals • ROI-first, no fluff • Clear roadmaps 12+ years in paid media & growth strategy -Google -Meta -YouTube -Strategy -Ai

Experience

• Growth Marketing Strategist and Paid Media Expert · Independent Marketing Consultant08-01-2012

  As a Marketing Consultant, worked with teams across agencies like No Typical Moments, Sociality Squared, Kalix Marketing, Lamark Media, Likeable Media, and others. Shared growth strategies, wrote brand content, analyzed data for insights, and managed Google Adwords campaigns. Provided strategy, managed Facebook Ads, wrote copy for email campaigns, and managed social media accounts for various clients.

• Growth Marketing Manager · Wyncode Academy08-01-2020 – 01-01-2021

  As a Growth Marketing Manager, likely contributed to developing and executing marketing strategies to drive growth and engagement for Wyncode Academy.

• Paid Media Specialist · Lamark Media06-01-2019 – 08-01-2020

  Worked in a fast-paced, performance-marketing agency environment focusing on B2B and B2C lead generation and eCommerce. Managed six-figure budgets across multiple clients using Google Display, YouTube, Search, and Bing Advertising to create positive ROAS and ROI. Acted as strategist, analyst, media buyer, copywriter, and project manager.

• Digital Marketing Strategist, PPC Manager, Growth Hacker · Magaya Corporation03-01-2017 – 03-01-2019

  Submitted new ideas leveraging PPC, managed a PPC budget of close to 100k annually, and generated leads in the US and internationally. Wrote copy and persuaded in Spanish and English, contributing to recurring revenue for Magaya Corporation, a supply chain software leader.

• Chief Digital Officer, Co-founder · Bold Culture by Streamlined01-01-2017 – 01-01-2019

  Directed and co-created digital and analog experiences for a data-driven multicultural communication agency. Co-responsible for strategizing and implementing the company’s goals. Ideated and executed strategy, lead generation, content, copy, funnels, and connecting strategic dots.

Education

• Florida State University - College of BusinessBachelor of Science, Business Management, minor in Psychology
• Florida State UniversityBachelor of Science (B.S.), Business Administration and Management, General

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