Jerett Patterson

Jerett Patterson

Senior Product Designer at Rula | Design systems, onboarding optimization, cross-functional leadership

27 yrs experience · Manvel, TX · <10 hrs/week

About

As a Senior Product Designer, I apply my 27 years of experience and passion for product design to create and implement features that ship quickly and with high quality. I use Figma as my primary tool to create detailed mocks and specs that follow and extend the existing style guide and enable engineers to build new features. I also advocate for user-centered product roadmaps, new interface guidelines and design patterns, investments in refinement, polish, and iteration, and insights driven by user research and customer feedback. I develop deep empathy for the customers and use research to inform design solutions. I communicate and present design solutions across a range of mediums and fidelities to stakeholders and other product designers while defending design decisions and incorporating feedback into the design cycle. I collaborate closely with cross-functional teams to deliver the best possible experience for Fleetio's users. Additionally, I led design strategy for Mudflap, built a scalable design system, and improved onboarding flows (reducing time from sign-up to first swipe by 62%), and conducted user research and testing to drive usability and accessibility improvements, partnering with developers to ensure high-quality implementation and contributing to experimentation efforts that optimize conversion and product performance.

Skills

DesignDesign ResearchDesign StrategyDesign SystemsDesign ThinkingFigmaHeuristic EvaluationInformation ArchitectureMobile DesignProduct DesignProduct StrategyPrototypingUI/UX DesignUXUX StrategyUX researchUsability TestingUser FlowsUser Interface DesignUser PersonasUser ResearchUser-Centered DesignWeb AccessibilityWeb DesignWireframing

Experience

  • Senior Product Designer · Rula06-01-2025 – 01-01-2026

    Led patient acquisition and booking experience design across web and mobile platforms Increased completed patient bookings by 15% by improving upfront cost transparency Reduced insurance-related confusion by 20% t hrough clearer eligibility and pricing communication Partnered with Product, Engineering, and Marketing to align UX with growth strategy Ran usability testing and A/B experiments to optimize conversion and validate solutions Delivered high-fidelity prototypes and production-ready designs for rapid iteration cycles

  • Member · Forge Studio06-01-2025 –
  • Senior Product Designer · Mudflap10-01-2023 – 06-01-2025

    Owned end-to-end product design for core web and mobile applications Reduced time-to-first-transaction by 6 2% t hrough redesigned onboarding flows Decreased onboarding drop-off by 4 0% via usability improvements and experimentation Built and scaled a design system across multiple product lines, improving consistency and efficiency Conducted user research and usability testing to inform product decisions Mentored junior designers and improved team processes and delivery quality

  • Senior Product Designer · Fleetio06-01-2021 – 08-01-2023

    Transformed complex workflows into intuitive product experiences, increasing user satisfaction by 25 % Led research initiatives and usability testing to inform product direction Created high-fidelity prototypes to validate concepts and reduce development risk Collaborated closely with engineers to ensure high-quality implementation Maintained scalable design assets and documentation supporting design system adoption

  • Senior Product Designer · Zeta Global03-01-2021 – 06-01-2021

    I transformed complex workflows into intuitive interfaces that contributed to a 25% increase in user satisfaction, supported by competitive analysis and user research that informed data-driven design decisions. I collaborated closely with engineers to ensure high-quality implementation, created interactive prototypes to validate concepts and reduce development risk, and maintained organized design assets and documentation to strengthen design system adoption and cross-team efficiency.

  • Senior Product Designer · GovPredict03-01-2020 – 01-01-2021

    I owned product initiatives from concept through production, driving increased customer engagement and streamlining key workflows. I helped build and maintain the design system, expanding components that reduced design and development effort by 35%, and applied design thinking to create consistent multi-device experiences that boosted user satisfaction by 15%. I conducted user research and client interviews to inform product strategy, defined opportunities, built prototypes, and prioritized features that delivered measurable ROI. I performed visual and functional QA to reduce post-launch bugs by 20%, communicated design rationale across global teams, and partnered with product managers to shape clear, feasible requirements aligned with user and business goals.

  • Lead Product Designer · Mossio08-01-2014 – 03-01-2020

    I created design concepts and brand identities across mobile apps, web interfaces, and websites, working cross-functionally with designers and engineers to deliver strategic, user-focused solutions. I translated visual designs into live HTML, CSS, JS, and WordPress builds, managed projects to stay within budget, and developed atomic-based design systems for unified brand consistency. I led and collaborated with a talented team to ensure high-quality delivery, supported by user research, personas, flows, and wireframes that guided stakeholder alignment and decision-making.

  • Lead Product Designer · FBS Data Systems Inc01-01-2014 – 09-01-2014

    I collaborated on visual identities ranging from public-facing websites to complex interfaces, working cross-functionally with Product Managers and Engineers to prioritize work, facilitate design discussions, and represent the design team. I owned the end-to-end design process—from research and analytics to flows, prototypes, and high-fidelity mockups—and contributed to A/B testing and client monitoring to inform direction. I transformed complex workflows into simple, elegant experiences and partnered with designers across teams to maintain consistency, raise quality, and improve design processes.

  • Lead Product Designer · SimplyJerett01-01-1996 – 08-01-2014

    Freelance work continues to grow my skills in all facets of the industry. From wireframes to delivery of projects I am responsible for all assets of the process including design and development. I have had the pleasure of working with many talented individuals through contract and/or collaborative endeavors.

  • Lead Product Designer · MediaFire.com09-01-2013 – 01-01-2014

    I contributed to visual identities across public websites and complex interfaces, working closely with Product Managers and Engineers to prioritize work and guide design discussions. I owned the full design process—from research and analytics to flows, prototypes, and high-fidelity mockups—and participated in A/B testing and client monitoring to inform decisions. I simplified challenging workflows into elegant developer experiences and collaborated with other design teams to maintain consistency, raise quality, and improve our processes.

Education

  • Houston Christian UniversityComputer Science
  • San Jacinto CollegeComputer Science

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