Joseph Cherian

About

With degrees in Engineering and Project Management reinforcing my naturally analytical mindset, I have taken a relatively unorthodox career path to curate a diverse skill set from operations to digital marketing. Currently, I oversee the optimization of various platforms and aligning marketing strategies with business objectives in a highly regulated and scrutinized industry. My career reflects a blend of technical acumen, organizational proficiency, & strategic leadership that makes me a valuable partner for any business looking to evolve.

Experience

• Core Communications & Operational Governance · FanDuel12-01-2022

  As a key partner in the Marketing Technology & Operations organization, I drive the implementation & optimization of various tools across the MarTech stack, manage the deployment of non-promotional communications to customers, and ensure the alignment of engagement strategies across all products with overall company objectives.

• Vice President - Wealth Management Digital Marketing · Morgan Stanley08-01-2018 – 11-01-2022

  I led a cross-functional MarTech platform engineering team of 8-10 developers with an agile development framework adapted for digital marketing execution along with data curation and platform enhancements. I developed several multi-channel campaigns leveraging Salesforce Marketing Cloud & Adobe digital marketing tools to drive product education & cross-promotion across Wealth Management, Corporate Solutions, and Private Banking

• Project Manager - Firmwide Risk Project Services · J.P. Morgan03-01-2015 – 08-01-2018

  My role was to engage with stakeholders across risk areas to improve current state of metrics reporting by creating requirements documentation, defining timelines for testing & deployment, and overseeing user adoption. I developed the process to build and deploy self-service dashboards in Tableau for stakeholders to investigate data quality exceptions and summarize risk-specific key performance indicators.

• Project Manager · Shadow Financial Systems06-01-2013 – 03-01-2015

  I managed projects for broker-dealer software handling regulator interactions, trade capture, & transaction clearance/settlement. I was the scrum master for three development teams focused on product enhancement, codebase conversion, & critical bug fixes

Education

• Stevens Institute of TechnologyMaster of Science (M.S.), Project Management
• Stevens Institute of TechnologyBachelor of Engineering (B.E.), Chemical Engineering
• Stevens Institute of TechnologyGraduate Certificate, Environmental Processes
• Regis High School

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