Joey Correa

About

With over a decade of experience building unique brands and creating engaging branded content, I’ve honed a unique mastery for crafting authentic stories and forging genuine, lasting connections with audiences. I’m a dedicated, agile, and multifaceted creative that thinks outside the box and has very specific opinions on bagels. TL;DR I craft brands and branded content that shines. Let’s make something magical together!

Experience

• Creative Director · Mayhem Agency2023

  - Conceptualized and crafted the Mayhem Agency brand & identity - Developed bespoke brand strategy, branded content, and visual design for various clients - Orchestrated creative campaigns across multiple platforms, often blending branded video content, photography, and visual design to craft brands that excite, inspire, and engage audiences

• Art Director · Zumba10-01-2021 – 01-01-2023

  - Spearheaded the branding and identity design for Sommos™, a fitness app concept by Zumba - Directed creative strategy and execution effectively across an entirely remote team - Facilitated efficient communication between UI/UX, Dev, and creative teams - Developed design layouts, email campaigns, social media strategy and content, and marketing materials

• Creative Director · Azella05-01-2021 – 10-01-2021

  - Collaborated with financial and advisory clients to understand and execute their vision and goals throughout the branding and web development process - Designed and developed the brand, identity, and web presence for dozens of clients - Oversaw the design, copywriting, and post schedule for social media posts for clients

• Content Producer · SPRY05-01-2019 – 06-01-2020

  - Conceived and developed creative campaigns across various mediums while ensuring seamless integration across multiple channels - Supervised various departments, directed talent, and oversaw production both on and off set - Oversaw video and branded content creation including shooting, editing, and motion graphic design - Crafted comprehensive graphic, web, and print designs tailored to specific client needs and brand strategies - Coordinated and collaborated with high-profile clients including Olive Garden, Blackstone, NASA, RIP-IT, Kennedy Space Center, Baker Tilly International, Visit Orlando, Sonny's BBQ, and Central Florida Health

• Creative Producer · Self Employed05-01-2017 – 04-01-2019

  - Lead the creative direction and strategy for various clients, conceptualizing and executing branded video content, photography, and design content across multiple platforms and channels - Developed and produced engaging video content from concept to completion including scriptwriting, directing, shooting, editing, and motion graphic design - Designed and built comprehensive brand identities for clients including logos, fonts, colors, social media graphics and imagery, web design, and tailored brand strategy - Collaborated closely with marketing teams, executives, and agencies to effectively understand and execute client vision and goals - Developed creative campaigns integrating multiple media and content types, often blending video, photo, digital design, and print design into a seamless brand narrative.

Education

• Ringling College of Art and DesignBachelors of Fine Arts, Filmmaking
• Osceola County School for the ArtsHigh School, Technical Theater

Similar talent on Pangea

John M.Creative Director | Building the Future of Brand, Creative, & Product.San Mateo, CAMarcelo M.Creative Director | Strategist | Designer - Turning Brands into Stories People LoveNew York, NYCaitlyn S.Marketing & Creative Director | Photographer | VideographerNew York, NYSamantha V.Creative Director | Social Media StrategistLos Angeles, CA