Katie Vilaranda

About

I am a highly motivated and experienced professional with a strong background in marketing, product marketing, operations, project management and strategic development. With 10 years of experience in the industry, I have developed a deep understanding of client relations, driving KPI’s, SEO, and email marketing automation. My strengths lie in developing marketing campaigns for small-medium businesses, more recently in the SaaS and economic development space and streamlining operations to increase productivity. I am passionate about using my knowledge and experience to help organizations achieve their goals. I am a problem-solver at heart and enjoy tackling complex challenges head-on. Throughout my career, I have demonstrated strong leadership skills and the ability to work effectively with teams of diverse backgrounds. I thrive in fast-paced and dynamic environments and am constantly seeking new opportunities to learn and grow. I get geeked out with any type of operations that can be streamlined or new product that needs to be seen. I am excited about the possibility of working with like-minded individuals who share my passion for marketing, product development, and strategy. If you are interested in connecting with me, please don't hesitate to reach out - katievilaranda@gmail.com.

Experience

• Coordinator, Talent Attraction and Retention · Municipality of Chatham-Kent05-01-2024

  Responsible for attracting and retaining talent within the Municipality of Chatham-Kent.

• Fractional Project Manager · One Up Communications and Digital Marketing02-01-2014

  Managed various digital marketing projects in Chatham, Ontario.

• Sessional Instructor · University of Guelph, Ridgetown Campus01-01-2024 – 08-01-2025

  Taught courses at the Ridgetown Campus of the University of Guelph.

• Project Coordinator Contract · Municipality of Chatham-Kent01-01-2023 – 12-01-2023

  Coordinated projects within the Municipality of Chatham-Kent.

• Digital Marketing Project Manager · ROI Research On Investment05-01-2022 – 12-01-2022

  Managed digital marketing projects in Montreal, Quebec, Canada.

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