Katie Holtzclaw

About

Hi, I’m Katie Holtzclaw, a documentary content creator and marketing strategist with 10 years of experience in brand storytelling and production. As the founder of KHP, I’ve led marketing for The Thriving Initiative, created campaigns for a variety of companies and brands, and captured beneath-the-surface content for film productions and creative projects. My work blends documentary-style visuals with strategic storytelling to highlight the real people and processes behind every project, helping brands spark curiosity, build trust, and create lasting connections with their audiences.

Experience

• Visual Media and Marketing Consultant · Katie Holtzclaw Productions, LLC01-01-2020

  CEO and Founder of Katie Holtzclaw Productions (KHP), a full-package visual media and content strategy marketing firm. Passionate about cultivating brand voices through photography and social media strategies. Provides digital production and social media expertise to enhance business growth.

• Marketing Strategist and Digital Content Director · Dress Up Corporation06-01-2023 – 02-01-2024

  Responsible for developing and implementing marketing strategies and managing digital content to enhance brand presence and engagement.

• Assistant Marketing Manager · Consilient05-01-2022 – 11-01-2022

  Assisted the Head of Marketing in daily tasks and market strategy while supporting executives, including the CEO. Managed project deliverables, schedules, and approvals, and facilitated brainstorming sessions.

• Manager of Volunteer and Member Engagement · The Knoble02-01-2021 – 03-01-2022

  Welcomed members and volunteers in the fight to prevent human trafficking.

• Production Assistant · The CW Network01-01-2020 – 02-01-2021

  Worked as a Production Assistant for the television show Dynasty, which aired on the CW Network.

• Senior Marketing Director · The Thriving Initiative09-01-2024

  - Spearhead market research to identify growth opportunities, enhancing brand positioning across digital platforms - Lead social media strategy development, optimizing content to boost visibility and engagement - Oversee intern program, designing training on content strategy, performance analytics, and digital marketing - Direct content strategy and manage multi-channel publishing for alignment

• Associate Producer & Partner · Defiant Lens07-01-2024

  - Lead film and content projects, serving as producer, director, and BTS photographer - Collaborate with a team of eight freelancers to deliver top-tier media and production work for various clients, ensuring cohesive and high-quality deliverables - Direct multimedia productions and oversee story development for culturally engaging content

Education

• University of Georgia - Franklin College of Arts and SciencesFilm Studies, Bachelor of Arts in Film Studies
• Savannah College of Art and DesignMaster of Arts - MA, Film and TV Production

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