Kiara Augustin

About

Social media enthusiast with a passion for planning events.

Experience

• Influencer Strategist · M Booth08-01-2022

  Led the development and execution of influencer marketing campaigns for a diverse range of clients, including NIVEA, Bed Bath and Beyond, Behr Paint and more. Identified and collaborated with relevant influencers across various social media platforms, including Instagram, TikTok, and Twitter. Developed compelling content strategies to increase brand awareness and purchase intent. Tracked and analyzed campaign performance to optimize results and improve ROI. Managed influencer relationships, including outreach, contract negotiation, content approvals, and time payment. Assisted in the identification and collaboration of relevant influencers across various social media platforms, including Instagram, and TikTok.

• Associate Digital Strategist · M Booth01-01-2021

  Create and maintain weekly or daily content calendars for Google Cloud and Google Cloud Partners to regulate and increase social media presence. Develop social media strategy that supports the marketing teams KPIs.

• Social Media Coordinator · Method Communications07-01-2019 – 01-01-2021

  Create and maintain monthly or weekly content calendars to regulate and increase social media presence. Manage more than 6 social media accounts simultaneously. Develop social media strategy for each account that supports the marketing teams KPIs. Support, identify and manage influencer programs for potential collaborations. Assist in the expansion of partnerships with influencers. Provide community management and social listening to identify areas of conversation and respond to customers. Performed over 5 social media audits for new business pitches. Ran a LinkedIn paid program to increase website link click.

• Social Media Assistant · Glodow Nead Communications05-01-2018 – 01-01-2019

  Create and maintain monthly content calendars to regulate and increase social media presence. Create and update social media influencer lists. Conduct outreach to social media influencers for potential collaborations. Create social media campaigns to increase followers, loyalty, and sales. Provide customer service for clients guests on all social media platforms by answering questions or inquiries in a timely manner. Photograph events, client venues, as well as menu items. Create Facebook ads and boosted posts.

• Social Media Marketing Strategist · Renaissance Specialty Cakes and Desserts08-01-2017 – 06-01-2018

  Create and maintain Renaissance Specialty Cakes and Desserts content calendar to regulate and increase social media presence. Outreach to obtain new clientele for Renaissance Specialty Cakes and Desserts. Create dessert menus using Adobe Photoshop to promote business. Responsible for photography of events for social media postings. Manage and update the Renaissance Specialty Cakes and Dessert website.

Education

• University of San FranciscoBachelors Degree, Communication Studies
• The American University of ParisBachelors Degree, Communication Studies Major
• Loyola AcademyHigh School

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