Krishna Mehta

About

Hey there! I am a B2B marketer with 5+ years of content, product, social media, and customer marketing experience. I built the entire marketing function from the ground up as the first marketing hire at a Pre-Series A cybersecurity startup based out of San Francisco. Since I was a single-person marketing team for over a year, I've strategized and executed all aspects of marketing, including sales enablement, SEO, AEO, product launches, LinkedIn content, and analyst briefings. Leveraging the same expertise and custom AI workflows, I am now looking to help other B2B scale.

Experience

• Founding Product Marketer · Levo.ai11-01-2023 – 04-01-2026

  Levo.ai is a B2B Cybersecurity Security startup based out of SF, CA. As the first marketing hire, I built and owned product marketing, founder-led marketing, social media marketing, content marketing, sales enablement, customer advocacy, and strategic communications.* • Built Levo's GTM communications function from scratch, owning product marketing, content, founder branding, sales enablement, customer advocacy, and strategic communications, contributing to 102 inbound submissions and a $200K+ active pipeline. • Led 4 product launches and 1 strategic AI security pivot end-to-end as the sole product marketer, developing positioning, messaging, launch strategy, website experiences, sales assets, webinars, and demand generation campaigns. • Created and scaled founder-led marketing by strategizing and writing 1,200+ LinkedIn posts, generating 1M+ impressions, 14,000% engagement growth, and consistent inbound opportunities. • Led 3 website revamps and rewrote 30+ pages, translating complex technical products into buyer-centric narratives, increasing page views by 57%, events by 71%, WAU/MAU by 33.7%, and session duration by 152%. • Authored 30+ technical blogs and whitepapers on AI security, APIs, LLMs, compliance, and AI agents, achieving page-one rankings and establishing category authority. • Built product positioning frameworks, messaging architectures, competitive intelligence programs, and a centralized product repository covering 15+ modules, reducing GTM turnaround time by 90%. • Created 50+ account-specific sales decks, battlecards, one-pagers, and objection-handling assets mapped to buyer personas, use cases, and deal stages. • Built customer advocacy and market credibility programs through case studies, G2/Gartner campaigns, PR, and award submissions, generating 140 referring domains and 555 backlinks.

• Contributing Writer · Medium12-01-2023 – 03-01-2024

  Got published in Medium's biggest marketing publication, "Better Marketing," and received a lot of appreciation from their audience, including Medium CEO Tony Stubblebine.

• Communications Specialist · Strategy&07-01-2023 – 08-01-2023

  Translated complex research into engaging content for clients. Developed infographics & email campaigns for effective stakeholder communication.

• Personal Branding Strategist & Ghostwriter · Self-Employed04-01-2022 – 05-01-2023

  1. Researched, strategised, wrote, and edited LinkedIn Posts for Founders across 10+ sectors. 2. Regularly delivered impactful and viral posts across 8 industries, with one garnering 2.5 lakh impressions, 700 followers in 2 days. 3. Increased client reach & engagement: 800% impressions, 600% engagement, 3000+ followers gained in 3 months. 4. Optimized 6 LinkedIn profiles for enhanced visibility, trust, and lead generation. 5. Utilized LinkedIn Sales Navigator & AI tools for targeted cold outreach, achieving a 40%+ conversion rate on 10,000+ profiles.

• Junior Personal Branding Expert · Rato Communications08-01-2022 – 01-01-2023

  Researched, Wrote, and Edited LinkedIn Posts and Tweets. 1. Grew tech founder's LinkedIn by 1500+ followers in 3 months through strategic content & automation tools (Social Pilot). 2. Increased impressions by 72% & engagement by 90%, establishing thought leadership. 3. Managed social media accounts (LinkedIn & Twitter) and crafted engaging content across tech, robotics, AI, and ML.

• Freelance Writer · The Wise Idiot08-01-2022 – 11-01-2022

  Wrote SOPs for MBA and UG level courses. Courses I have written SOPs for: 1. MSc. in Media and Communications 2. MSc. in Social and Public Relations 3. MSc. in Business Analytics Schools I wrote for: 1. London School of Economics 2. University of Edinburgh 3. University of Warwick 4. City University of London 5. Queen Mary University of London 6. University of Manchester

• LinkedIn Marketing Consultant · PMaps04-01-2022 – 09-01-2022

  1. Strategized LinkedIn campaigns, resulting in a remarkable 200% increase in follower count in 4 months. 2. Secured a special feature in the Times of India by emulating the team’s voice through LinkedIn articles. 3. Designed meme-marketing campaigns and other HR-related campaigns, achieving a growth of 600% increase in impressions & engagement boost in 4 months. 4. Conducted a comprehensive SEO audit on the website, optimising keywords, and boosting website traffic and conversions using Semrush and Afrehs.

Education

• Usha Pravin Gandhi College of Arts, Commerce and ScienceBachelors of Management Studies, Marketing
• StoaAlternative MBA, Business Administration and Management, General
• NMIMS CDOEHuman Resource Management
• Narsee Monjee College of Commerce and EconomicsJr. College, Commerce
• Rustomjee International SchoolSSC

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