Krista Taylor

About

With a robust educational background and diverse professional experience, I have developed a strong foundation in both marketing and business management. I hold an Associate of Applied Science in Diagnostic Medical Sonography from Louisiana State University Eunice and a Bachelor of Business Administration from Louisiana State University-Alexandria. My certifications in digital marketing and marketing management from HubSpot Academy and Meta further enhance my expertise. Currently serving as a Digital Marketing Manager at Socials Via K, I lead client onboarding and develop tailored marketing strategies. Previously, I was a Marketing Strategist at Thrive Marketing Agency, where I increased memberships by 45% through strategic marketing initiatives. My experience also includes roles as a Marketing Manager at Rapides Fitness Center and General Manager at Anytime Fitness, where I honed my skills in operations management and client relations. My career is marked by a commitment to driving growth and fostering client satisfaction.

Experience

• Digital Marketing Manager · Socials Via K11-01-2024

  Led client onboarding processes, ensuring seamless transitions and alignment with marketing goals. Developed and implemented tailored marketing strategies to meet client objectives. Created engaging multimedia content for various platforms, driving increased engagement. Executed lead generation initiatives, resulting in measurable growth for clients.

• Marketing Manager · Socials Via K

  As a Marketing Manager, likely contributed to developing marketing strategies, managing campaigns, and enhancing client engagement.

• Marketing Strategist · Thrive Marketing Agency11-01-2023 – 11-01-2024

  Promoted to management role within six months, overseeing marketing, administration, and communications. Directed all marketing efforts, including social media management and event promotions, leading to a 45% increase in overall memberships. Built and maintained relationships with clients and staff, ensuring a high retention rate. Managed administrative tasks, including budgeting, scheduling, and payroll, to optimize operations.

• Marketing Manager · Rapides Fitness Center04-01-2021 – 11-01-2024

  Managed day-to-day operations, including team supervision and member relations. Designed and executed marketing campaigns that increased membership sign-ups. Delivered personalized fitness programs, achieving high client satisfaction. Fostered a supportive community, boosting client retention rates.

• General Manager · Anytime Fitness08-01-2019 – 04-01-2021

  As a General Manager, likely oversaw gym operations, managed staff, and ensured high customer satisfaction.

Education

• Louisiana State University EuniceAssociate of Applied Science, Diagnostic Medical Sonography/Sonographer and Ultrasound Technician
• Digital Marketing CertificateCertification, Social Studies Teacher Education
• HubSpot AcademyCertification, Marketing/Marketing Management, General
• Louisiana State University-AlexandriaBachelor of Business Administration, Business/Commerce, General
• MetaCertification, Facebook Blueprint
• MetaMaster of Business Administration, Social Studies Teacher Education

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