Lanie Hulin

About

I am a current student at the University of North Carolina at Greensboro. I am studying marketing with a minor in information technology. After I graduate with my Bachelor's degree, I plan to attend graduate school to pursue a Master's in IT & Management. Due to my academic achievements, I have been selected as a Joseph M. Bryan Merit Scholar and a Beta Gamma Sigma inductee. My fellow scholars inspire me to continue the pursuit of knowledge and to share that knowledge with others. I am very thankful to have had the opportunity to serve as a Team Leader and the President of the NCSI Student Business Group at UNCG. These opportunities allowed me to strengthen my leadership and time management skills. I am currently working as a Brand Marketing Communications Intern for Volvo Trucks North America. I curate relevant business updates and news articles for our extensive dealer network every week. Additionally, I aid in planning for various trade shows and exhibitions. I am grateful for the opportunity to learn from marketing professionals while honing my communication and organizational skills.

Experience

• Brand Marketing Intern · Volvo Trucks05-01-2024

  Served as support staff for numerous waves of the all-new Volvo VNL launch event. Curated weekly newsletters containing relevant business updates for our extensive dealer network. Led planning for the Volvo Trucks booth staff at the Women in Trucking Conference & Exhibition. Assisted in planning the Volvo Trucks booth for the ATA Management Conference & Exhibition. Learned about cross-communication and managing supplier relationships.

• Team Leader · Bryan School of Business and Economics at UNCG08-01-2024 – 12-01-2024

  Served as a peer mentor and brand ambassador of the Bryan School. Created weekly announcements to inform students of class assignments and school events. Provided weekly feedback on assignments to 76 students. Participated in monthly professional development activities.

• Independent International Business Consultant · X-Culture08-01-2024 – 12-01-2024

  Analyzed MOS Burger’s competition, international markets, business structure, and trade regulations. Led a global virtual team for 6 weeks, culminating in a 25-page market expansion report that scored in the top 13% of submissions.

• Chick-fil-A Team Member - Front of House · Chick-fil-A Restaurants11-01-2023 – 05-01-2024

  Connected with customers by taking orders inside and outside, making drinks, and running food. Helped out other team members by stocking and cleaning. Displayed the Core 4 throughout my shift.

• Waitress · Rick's Restaurant12-01-2021 – 07-01-2023

  Received a 30% raise on hourly wage through promotion from Dishwasher to Waitress. Trained and advised 5 night-shift waitresses. Learned how to sell products to customers, connect with people, work in a team, and lead others. Enhanced my problem-solving and customer service skills by advocating for customers' needs such as allergies and customizations.

Education

• Bryan School of Business and Economics at UNCGBachelor of Science - BS, Marketing

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