Lilian Ochieng

Lilian Ochieng

Experienced Founder | Marketing & PR Professional

5 yrs experience · Nairobi, Kenya · 30-40 hrs/week

About

With a bachelor's degree in Comm & PR, I have a strong marketing, Comms & Public Relations foundation. As the founder of Lily's Marketing Agency, I oversee client acquisition, project management, and the delivery of high-quality content marketing services. My experience includes copywriting, content writing and strategy, and email and SMS Marketing. My work experiences have honed my skills in communications, content writing and strategy, copywriting, customer service, social media management, and event coordination. My diverse experiences have equipped me with a well-rounded understanding of the marketing, communications and PR landscape. I am passionate about leveraging these skills to drive impactful campaigns and initiatives.

Skills

Academic TutoringAdvertisingBlog WritingContent StrategyCopywritingDigital MarketingEmail MarketingGhost WritingGlobal MarketingLead Magnet WritingMarket AnalysisMarket ResearchMarketingMarketing StrategyPersuasive WritingSMS MarketingSales CopyTechnical WritingeBooks

Experience

  • Founder · Lily's Marketing Agency04-01-2023

    As the founder of Lily's Marketing Agency, I am responsible for overseeing all aspects of the business, including client acquisition, project management, and ensuring the delivery of high-quality marketing services.

  • Email Copywriter and Copyeditor · Real Estate, Health, Saas and Beauty Industries05-01-2019

    As a freelance copywriter, I provided compelling and persuasive copy for clients in the real estate, health, SaaS, and beauty industries, helping them effectively communicate their brand messages to their target audience.

  • Virtual and Public Relations Assistant · Lily's Freelance Services08-01-2020 – 10-01-2022

    As a virtual and public relations assistant, I provided a wide range of services including handling emails and phone calls, managing calendars, conducting market research, social media management, customer service, and various administrative duties.

  • Communications Intern · YOG East Africa11-01-2018 – 05-01-2019

    As a communications intern, I was involved in various communication and public relations activities, including writing, editing, and designing marketing materials, handling employee and customer relations, media relations, and organizational communication.

  • Front Office and Customer Service Officer · Superclean Shine Company08-01-2018 – 10-01-2018

    As a front office and customer service officer, I managed customer service, public relations activities, and supervised cleaners while also handling bookkeeping and financial accounts.

  • Volunteer Digital Marketing · Organic Life Kenya03-01-2018 – 08-01-2018

    As a volunteer digital marketer, I was responsible for lead generation, engaging customers and investors on social media, and creating and posting marketing communication on various social media platforms.

  • Volunteer VIP and Protocol Department · IAAF06-01-2017 – 07-01-2017

    As a volunteer in the VIP and Protocol department, I provided customer service, assisted guests with airport documentation and clearance, and managed a team of 12 people during their airport arrivals.

  • Public Relations and Communications Intern · Ministry of Sports, Culture and the Arts05-01-2016 – 09-01-2016

    As a public relations and communications intern, I handled various office administrative duties, customer service, writing and editing speeches, managing social media accounts, organizing and conducting press conferences, and managing employee and guest relations.

Education

  • Nyabururu Girls high schoolKCSE
  • Karatina UniversityBachelor's degree, Communication and Public Relations

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