Limi Okala

Limi Okala

Marketing Graduate with Diverse Internship Experience

2 yrs experience · Hoschton, GA 30548 · <10 hrs/week

About

A recent graduate from The University of Georgia with a Bachelors of Business Administration in Marketing, I have gained valuable experience through internships at SAP, Catalyst Venture Capital, Lookout, and the U.S. Department of Health and Human Services. At SAP, I supported marketing material creation and execution, managed blog posts, and collaborated with cross-functional teams. During my time at Catalyst Venture Capital, I assisted in discovering startups for potential investment and conducted research in customer experience. At Lookout, I managed digital and traditional marketing efforts and assisted in event preparation. My role at the U.S. Department of Health and Human Services involved dynamic communication and interpersonal skills for COVID-19 contact tracing. Additionally, I have experience as a Creative Program Assistant at Little Characters Theatre Troupe. My diverse experiences have honed my skills in marketing, research, event coordination, and program management.

Skills

AdministrationAdministrative SupportAsanaBusiness AdministrationCRMClient CommunicationClient ManagementCommunicationConsumer RelationsCustomer ExperienceFigmaGoogle AdsGoogle AnalyicsHubSpotManagementMicrosoft 365Microsoft ExcelMicrosoft OfficeMonday.comOffice AdministrationOutreachSalesforceSharePoint

Experience

  • SAP Solutions Marketing Intern · SAP07-01-2023 – 01-01-2024

    Supported the creation and execution of marketing materials for sales and field marketing resources such as monthly webinar series by creating registration pages, promotion emails, social copy, cards, etc. as well as a monthly internal newsletter. Managed blog post publication and promotion via Sprinkler for social media platforms. Assisted in campaign execution and global events coordination i.e. Spend Connect Live in Vienna. Collaborated with cross-functional teams to enhance user experience on SAP's Partner Portal for Business Network. Tracked the performance of digital assets and revamped the team's SharePoint site, resulting in a 30% increase in user-friendliness metrics.

  • Catalyst Venture Capital Intern · Catalyst by Wellstar07-01-2023 – 08-01-2023

    Assisted with the discovery of over 20 startups in sustainability for potential investment and/or partnerships. Conducted research in customer experience, one of their six focus areas and prepared reports and presentations of research. Assisted with due diligence on potential investments, including researching competitors and analyzing market trends. Attended weekly All Hands meetings and any others as assigned.

  • Creative Program Assistant · Little Characters Theatre Troupe02-01-2023 – 05-01-2023

    Passionately assisted in driving the focus of the team towards the right diversity and expansion objectives to increase enrollment, balancing short versus long-term needs, and balancing the needs of different students. Created and ran 3 fundraising events with exceptional organization and planning skills. Formed and maintained business connections with local and small businesses to propel marketing efforts through face-to-face traditional efforts and email marketing.

  • Public Sector Marketing Intern · Lookout07-01-2022 – 10-01-2022

    Program management of digital and traditional marketing efforts such as developing and sending internal newsletters within Salesforce Marketing Cloud. Collaborated with other teams, influencing strategy and insight on event and public sector marketing efforts, and understanding the set of available marketing KPI metrics. Managed digital and social media marketing calendar and communication with stakeholders. Assisted in event preparation for 20 events through prospecting and curation of profiles. Drafted and designed content for signage, collateral, email campaigns, and social media. Provided analysis of sales performance to support lead funnel progression goals using Salesforce.

  • COVID Tracing Intern · U.S. Department of Health and Human Services (HHS)09-01-2021 – 06-01-2022

    Employed dynamic communication and interpersonal skills, cultural competency/sensitivity, tactful language, and empathetic interviewing skills to build rapport and maintain trust with patients of varied backgrounds. Collected pertinent information and data in COVID-19 contact tracing forms and conduct data entry into health department data/surveillance systems while adhering to protocols for completeness, timeliness, and frequency. Completed special projects to produce reports and graphs to track COVID-19 in various areas of Georgia.

Education

  • The University of GeorgiaBachelors of Business Administration, Marketing
  • Shiloh High SchoolHigh School Diploma

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