Lucy Kim

About

I am a Product Designer with a startup experience and a Masters degree in Communication Design. I aim to make tech easy and accessible for every user. I am a strategic thinker and a problem solver that cares about business growth and team dynamic

Experience

• Lead Designer, Graphic & Web · Pickagram.LLC01-01-2023 – 06-01-2023

  - Successfully led marketing initiatives for a crowdfunding campaign on Wadiz, surpassing the funding goal by 500%. - Led the design and the launch of an e-commerce platform using Shopify, optimizing user experience and managing product and consumer data. - Led content development and product image for the Pickagram website and social media, boosting online engagement and brand visibility. - Established and managed e-commerce presences on Amazon and Naver Store, enhancing sales and market reach. - Managed e-commerce data, including product uploads and inventory management, ensuring accurate stock levels and product information. - Implemented e-commerce SEO strategies to improve search engine visibility and drive organic traffic to the site.

• Freelance Designer · Freelance09-01-2020 – 06-01-2021

  - Developed brand identities for small businesses and startups, including logos, name cards, and product packaging. - Created illustrations for textbooks, contributing to the academic success of educational institutions.

Education

• Parsons School of Design - The New SchoolMaster of Professional Studies, Communication Design
• School of the Art Institute of ChicagoBFA, Design and Visual Communications, General
• University of the Arts LondonBachelor of Arts - BA, Fine/Studio Arts, General
• North London Collegiate School JejuInternational Baccalaureate Bilingual Diploma

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