Maanal Chowdhury

About

Hi I'm Maanal: ✨ Content creator sharing insights to help creators grow and succeed on social media. 👩‍💻 Freelance content strategist helping professionals and founders grow their personal brands through strategic, trust-building content. I also take on social media clients, supporting organic growth on TikTok and Instagram. For Inquiries: contactmaanal@gmail.com

Experience

• Social Media Manager + Content Strategy09-01-2019

  Creating and executing content marketing strategies for businesses resulting in increased brand awareness and organic growth. Collaborated with clients to identify their strengths and target audience, creating personalized content strategies to meet their goals. Ensured all content is optimized for SEO. Researched consumer content trends, industry insights, and audience preferences to improve strategy effectiveness in content marketing and social media.

• Social Media Coordinator · Madame Sweat, kaia naturals04-01-2023 – 01-01-2025

  Develop and implement a comprehensive content strategy aligned with brand objectives, tailored for each digital platform, and ensuring consistency across channels. Created videos which went viral on TikTok and Instagram with over 10+ million organic reach, contributing to company posting record sales year. Worked with the marketing team to establish and maintain an engaging content calendar, outlining key content themes, and campaigns, while ensuring alignment with product launches and promotional activities. Supervised and actively participated in the production of high-quality written and visual content for various social media platforms, showcasing products and brand identity to cultivate a strong customer connection. Monitored social media channels for comments, messages, and mentions, and responded to inquiries, comments, and messages in a timely and professional manner, fostering positive interactions with the audience and managing any issues or crises that arise.

• Founder · AINA12-01-2019 – 01-01-2021

  Developed an e-commerce clothing brand showcasing traditional Indian & Bangladeshi artists and designs. Collaborated with local NGOs, with proceeds from each sale funding schooling for underprivileged children in South Asia.

• Social Media Strategist · Zipply05-01-2018 – 07-01-2019

  Strategized and executed social media campaigns through competitive market research, channel and platform determination, audience identification and targeting. Increased sales generated by social media channels through identification and targeting of key consumer segments. Led and managed brand’s social media accounts and posting schedule. Measured and reported on performance of social and digital campaigns.

• Social Media Coordinator · ARTEMIS BOUTIQUE | Fashion. Jewellery. Accessories. Bridal. Gifts06-01-2017 – 12-01-2017

  Developed a content calendar and posting schedule for the brand. Led multiple photoshoots and creative edits. Scheduled and published posts across social media platforms. Analyzed content performance to further optimize reach and click-through rate.

Education

• McMaster UniversityBusiness Administration and Management, General
• Seneca CollegeFashion Business Management

Similar talent on Pangea

Karolina S.Social Media Strategist and Content CreatorKloe M.A creative and out of the box thinker with over 8 years of experience in creating content, growing businesses, and making a lasting impactPortland, ORTayler H.Content Specialist | Social Media StrategistPhiladelphia, PAHailey H.Helping you take your content to the next level. Content Creator | Blogger | Marketing StrategistVirginia Beach, VA