Madi Garnett

About

Results-driven Marketing Manager with 5+ years of experience leading multi-channel marketing campaigns across nonprofit and B2B organizations. Skilled in email marketing, content strategy, social media, event marketing, CRM platforms, WordPress and marketing analytics, with a proven track record of increasing engagement and driving measurable growth.

Experience

• Membership & Marketing Manager · FSA Management Group02-01-2023

  Lead multi-channel marketing for three professional associations, managing email marketing, social media, WordPress websites, CRM communications and content strategy. Plan and execute integrated marketing campaigns that drive membership engagement, conference registrations and organizational growth. Increased LinkedIn search visibility by 185%, grew followers by 900% during a major conference and contributed to a 20% increase in event registrations through targeted digital campaigns. Analyze marketing performance and collaborate with executive directors and stakeholders to optimize campaigns and support organizational goals.

• Marketing & Communications Manager · Greater Faith Church04-01-2020

  Lead digital marketing through email campaigns, social media, website management, and newsletters. Develop content strategies and promotional campaigns that increase engagement across multiple platforms. Grew Instagram following by 100% in four months through audience-focused content and performance analysis. Coordinate marketing communications for events while tracking analytics to optimize campaign performance.

• Front Desk Receptionist · Bluegrass Motorsport Porsche01-01-2022 – 02-01-2023

  Managed high-volume customer communications while maintaining exceptional service in a fast-paced environment. Supported daily operations through accurate documentation and cross-department coordination.

• Marketing Coordinator · StyleHeir Boutique08-01-2018 – 04-01-2020

  Assisted with digital marketing campaigns, promotional events and content creation. Supported social media strategy and marketing initiatives to increase brand awareness and customer engagement. Collaborated on campaign planning and execution across digital and in-store channels.

Education

• Indiana University SoutheastBachelor of Science, Marketing & Sales Management

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