Maggie Taylor

About

Hi, I'm Maggie! I’m your go-to expert for all things digital marketing. From emails to graphic design to campaign planning and everything in between, I've got you covered! With over eight years of marketing experience, I've honed my skills in a variety of areas to help brands shine.

Experience

• Senior Marketing Specialist · Remodel Health06-01-2022 – 06-01-2025

  •Created social media communications (LinkedIn, Twitter, and Facebook). Efforts resulted in +43% follower increase on LinkedIn and +82% increase in website traffic from social media. •Coordinated the development of marketing content including blogs, case studies, e-books, guides, videos, sales materials, direct mail, and social media graphics. Efforts resulted in a +72% increase in organic traffic to the company website. •Prepared all marketing emails sent to current and prospective customers, successfully increasing the average click-through rate to +13.82%. •Launched ICHRA Academy™, a branded online course platform, from initial concept through course development including videos, quizzes, certification badges, and platform management. This initiative led to over 500 enrollees within five months. •Served as lead planner for a 400-person user conference, managing end-to-end logistics, speaker coordination, content planning, swag design, and a yearlong promotional campaign. •Oversaw paid advertisements on Facebook, LinkedIn, and Google Ads. Efforts resulted in a +190% increase in company page visits on Facebook.

• Marketing Consultant · Maggie Taylor Marketing03-01-2025

  •Manage a full-time freelance business offering strategic marketing support to organizations across multiple industries. Acquired six clients within the first two months of launching. •Create high-impact marketing content including guides, e-books, playbooks, and branded resources tailored to each client’s audience and goals. •Design and manage email marketing campaigns that drive engagement, increase open rates, and support lead generation and customer retention. •Provide custom graphic design services for digital and print needs including social media, email, presentations, and sales materials. •Design and update websites to improve user experience, strengthen branding, and support SEO best practices across platforms like WordPress, Wix, and Squarespace.

• Marketing Intern · Montgomery County Community Foundation05-01-2021 – 01-01-2022

Education

• Hanover CollegeBachelor's Degree, Business and Communication

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