Malee V. O.
Marketing Director | Brand Development Expert
22 yrs experience · <10 hrs/week
About
With a robust educational foundation from the Massachusetts Institute of Technology in Technology and Policy, Aeronautics & Astronautics Engineering, and an Associate's Degree in Web Development and Design from Portland Community College, this professional has carved a niche in the marketing and communications landscape. Since 2014, they have been a driving force at Sacred Fire Creative, excelling as the Director of Marketing and Communications. Their expertise spans brand development, web and graphic design, content creation, social media marketing, and SEO. Notable achievements include generating significant revenue for clients like Adoption Services & Law Group and enhancing digital presence for businesses such as Cindy Briggs and OMEGA Gymnastics. Previously, they honed their skills as a Graphic & Web Design Coordinator for the City of Portland, where they managed the city's WordPress website and created impactful visual materials. Their strategic vision and creative prowess continue to propel brands to new heights.
Experience
- Director of Marketing and Communications · Sacred Fire Creative06-01-2014
Led and collaborated with a team of expert creatives in developing customized, multi-tier marketing strategies including brand development, web and graphic design, content creation and marketing, social media marketing, search engine optimization, and market outreach. Key achievements include assisting Adoption Services & Law Group in generating a six-figure revenue and redesigning Cindy Briggs' website, expanding her email subscription and social media following significantly.
- Search Engine Optimization Manager · Sacred Fire Creative06-01-2014
Led and collaborated with a team of SEO experts in creating tailored strategies for boosting clients' search engine rankings using tools like Ahrefs, SEMrush, Google Analytics, and Google Search Console. Key achievements include optimizing OMEGA Gymnastics' website, leading to top rankings and waitlists, and redesigning Capital Trophy's website to secure top localized search rankings.
- Social Media Marketing Manager · Sacred Fire Creative06-01-2014
Led and collaborated with a team of social media marketers in crafting strategies for boosting clients' brand presence on platforms like Facebook, Instagram, X, YouTube, and TikTok. Key achievements include creating strategies for Adler Mechals Group and Asian Mint, leading to significant follower growth and business success.
- Graphic Design and Web Development Manager · Sacred Fire Creative06-01-2014
Collaborated with a team of graphic designers and web developers to craft branded websites, visual assets, and content messaging. Key achievements include boosting The Herb Shoppe's online sessions and orders and developing strategies for Lone Star Game Expo's post-pandemic revival.
- Graphic & Web Design Coordinator · City of Portland07-01-2001 – 03-01-2011
Created posters, brochures, and graphic materials for the City of Portland's various endeavors and designed and maintained the City's WordPress website.
Education
- Massachusetts Institute of TechnologyS.M., Technology and Policy, Aeronautics & Astronautics Engineering
- Portland Community CollegeAssociate's Degree, Web Development and Design
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