Malik F.
Creative Performance Marketer who blends data and creativity to drive high-impact campaigns.
5 yrs experience · Halifax Regional Municipality, NS · 10-20 hrs/week
About
I’ve worked with everything from startups to 7- and 8-figure brands, helping them turn creative ideas into real, measurable growth. Whether it’s SaaS, DTC brands, or boutique agencies, I’ve built strategies that don’t just look good – they drive conversions and grow businesses.
Skills
Experience
- Marketing Specialist · RE/MAX NOVA06-01-2024
Marketing Specialist at RE/MAX Nova, where I drive brand growth through digital campaigns, social media management, and content creation. I am skilled in Adobe Suite, Canva, short-form videography, and managing Google Ads and Facebook Ads. I am focused on supporting agents and enhancing our marketing impact.
- Media Buyer, Facebook Ads · Kingfisher Ads11-01-2021 – 06-01-2024
Meta Ads: Managed high-budget Facebook ad campaigns, blending strategy and creativity for consistent results and loyal customers. Creative Strategy: Crafted compelling ad stories that captured attention and drove engagement. Lead Generation: Increased webinar sign-ups for clients like Client Nectar through strong calls to action and A/B testing, reducing CPL significantly. Copywriting & Design: Created engaging ad copy and visuals, leveraging skills in copywriting and graphic design. Video Editing: Produced dynamic video content to enhance ad campaigns. Ad Optimization: Continuously optimized campaigns through A/B testing, audience segmentation, and performance analysis.
- Ecommerce Manager · Mixdia Digital Solutions02-01-2021 – 11-01-2022
Responsible for overseeing and managing ecommerce operations at Mixdia Digital Solutions.
- Owner and Social Media Marketer · Hubaloo09-01-2017 – 01-01-2019
Founded and managed social media marketing activities at Hubaloo.
Education
- GrowclassProfessional Certificate, Growth Marketing
- Ihsan AcademyHS Diploma, High School
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