Maria Paula Girón

About

With a background in project management, growth marketing, UX-UI, and fashion marketing, I have honed my skills in content creation, social media management, and creative direction. As a Content Creator at Sancho BBDO, I managed social media for Sybilla-Falabella, collaborated with influencers, and developed content strategies. Previously, as Creative Director at Baboom Digital Marketing, I led a team and developed creative concepts for clients like Tesla and Monogram. My experience as an Art Director at Next Colombia and Senior Stylist at Seven Seven has allowed me to contribute to visual concepts and fashion styling. Additionally, my role at INTERPRINT Group involved marketing and design projects. With a diverse skill set and a passion for creativity, I am dedicated to delivering impactful and innovative work.

Experience

• Content Creator · Sancho BBDO09-01-2022

  - Social media management for Sybilla - Falabella, developing content strategies, supervising creative direction and creating persuasive grids. - I was in charge of the production and editing of videos, as well as the graphic design of pieces. - Additionally, I collaborated closely with influencers, managing the quoting and collaboration process on behalf of the brand. - Actively participated in the planning and execution of monthly strategies and KPIs.

• Creative Director · Baboom Digital Marketing03-01-2021 – 01-01-2022

  - I led a multidisciplinary team composed of copywriter, graphic designers, photographer and community manager. - My responsibility was to develop creative concepts and strategies, as well as prepare monthly schedules for various clients, including recognized brands such as Tesla, Monogram and Café Appliances, among others. - In addition, I maintained direct communication with clients to present strategies and share monthly results in terms of KPIs. - I also played an active role in audiovisual productions, ensuring content was approved before publication.

• Art Director · Next Colombia09-01-2020 – 09-01-2021

  As an Art Director at Next Colombia, I contributed to the creative direction and visual concepts for various projects and campaigns.

• Senior Stylist · Seven Seven01-01-2019 – 01-01-2020

  As a Senior Stylist at Seven Seven, I played a key role in curating and styling fashion collections for the brand.

• Marketing and Design · INTERPRINT Group05-01-2017 – 12-01-2017

  During my time at INTERPRINT Group, I was involved in marketing and design projects, contributing to the visual and creative aspects of various campaigns.

Education

• ENEB - Escuela de Negocios Europea de BarcelonaProject management
• VIU - Universidad Internacional de ValenciaGrowth Marketing
• edXUX - UI
• LaSalle College VancouverMercadeo y comunicacion de moda
• Zona cincoFotografía

Similar talent on Pangea

Melanie D.Insight-driven marketing creative blending storytelling, design, and strategyBuenos Aires, ArgentinaAndrea L.Project Manager | Marketing & Social Media ExpertSan Salvador, El SalvadorRocio D.Social Media Strategist & Creative Director | Content Systems, Storytelling, and PerformanceBarcelona, SpainMelanie D.Helping Brands Achieve Their Vision | Communications & Marketing | Future Art Director