Mary Jinivie A.

About

Hi, my name is Mary! I am a SoCal native and CSU Long Beach grad. I have a background that spans within marketing and social media across multiple industries, including healthcare, entertainment, and beauty. I'm eager for new challenges and opportunities, and I love making a meaningful impact wherever I go!

Experience

• Senior Marketing Coordinator · Envista - MetrexJanuary 2024 – Present

  Led day-to-day management of Metrex's digital presence across social media platforms (Facebook, LinkedIn, Instagram, TikTok, YouTube), ensuring brand alignment and on-time publishing of content for product launches, campaigns, and key events. Assisted with product lifecycle marketing strategies, campaigns, and launch efforts, including infection prevention products, medical devices, and dental consumables, by enhancing digital strategies and maximizing visibility.

• Marketing Coordinator · Envista - KerrDecember 2022 – January 2024

  Built and managed strategic content calendars coordinating with product launches, events, and market trends. Managed Kerr Dental’s social media platforms (Facebook, LinkedIn, Instagram, TikTok, YouTube), overseeing community management, creative asset development, content calendar, and campaign performance measurement. Collaborated with dental influencers and content creators, producing engaging content to increase brand visibility and brand reputation.

• Project Manager (Contractor) · 15|40 ProductionsJune 2022 – December 2022

  Directed creative project workflows, coordinated cross-functional teams including art departments and vendors to streamline project timelines, ensuring high-profile client deliverables for Netflix, Hulu, Paramount, and Disney. Developed workback schedules, prioritized tasks, and met deadlines.

• Marketing Intern · Long Beach Medical CenterJanuary 2021 – August 2021

  Drafted and published brand-aligned content, managed social media and media outlets such as the Press Telegram, and supported patient and doctor interviews to create success stories for newsletters and social media. Supported social media and PR efforts by drafting content and tracking engagement.

• Social Media Marketing Intern · Aki LashesSeptember 2020 – April 2021

  Produced content for Instagram, growing followers to over 12,000 and increasing engagement by 10%. Created TikTok content and developed weekly content strategies. Constructed email newsletters about upcoming deals and new products, contributing to sales growth.

• Freelance Organizer & Community Engagement · Insomniac EventsMay 2024 – Present

  Led community engagement initiatives, built social media campaigns, and managed influencer collaborations. Organized a pop-up event with Korea Daily, generating over 300K views on YouTube and boosting event visibility.

Education

• California State University, Long BeachBachelor of Arts - BA, Public Relations
• Academy of Medical Arts at Carson High SchoolHigh School Diploma

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