MaryAnne Hanlon

About

Hi, I’m MaryAnne Hanlon, a creative with 18+ years of experience, diving into the exciting world of UX/UI. I love turning complex ideas into simple, user-friendly designs that people enjoy using. Whether it’s crafting wireframes & prototypes in Figma or brainstorming new ways to improve user flows, I’m all about creating thoughtful digital experiences. Learning and growing in this space keeps me energized, and I’m excited to bring that passion to your team.

Experience

• Creative Lead | Principal · Hanlon Design & Consulting01-01-2005

  Lead multi-platform design campaigns specializing in 360° brand identity, UI/UX, and digital marketing for diverse clients. Drive projects from concept to completion, ensuring alignment with strategic goals and measurable success. Manage budgets, timelines, resources, and vendors for seamless, on-time, on-budget delivery. Create comprehensive branding solutions and rebranding strategies to elevate client visibility and impact.

• UX/UI | Digital Media Producer | Project Manager | Marketing Team · Midwest Veterinary Supply09-01-2023 – 08-01-2024

  Managed B2B2C email campaigns, streamlining workflows for a $20M+ veterinary platform. Optimized website UI/UX, eliminating friction points and enhancing user experience. Increased engagement by 50% through social media content and After Effects video shorts.

• Merchandising Manager | Store Designer | 360 Brand Manager · Viking Ski Shop01-01-2022 – 04-01-2024

  Led a 4-month project to revamp a 3,100 sq. ft. retail space, enhancing design and functionality within a tight budget. Managed brand and merchandising redesign, creating a modern, engaging shopping experience on a budget. Mentored employees, fostering a culture of growth and skill-building.

• Brand Developer | Team Lead · All Saints’ Church, Chicago01-01-2015 – 04-01-2024

  Spearheaded a rebrand and developed a 34-page style guide to ensure cohesive messaging. Designed visuals for a successful fundraiser, increasing donations by 25%. Created digital content for a new online sales model during the pandemic.

• Event Chair | Project Manager | Community Builder · Scholastic Book Fair, Jean Baptiste Beaubien Elementary School01-01-2011 – 04-01-2024

  Led the Annual Book Fair for 13 years, improving customer and volunteer experiences. Generated $150,000 in revenue, serving a student base where 40% were economically disadvantaged.

Education

• St Mary's University of MinnesotaBachelor's Degree, Graphic Design

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