Matthew Debondt

About

Digital native, music connoisseur, polyglot, boardsport enthusiast & charity advocate. Experienced in digital marketing, data analytics, and music industry management across Europe. Proficient in leading marketing campaigns and data-driven strategies. Since 2023, independent digital specialist and founder/co-founder at Eyesome, developing online marketing, automation, and creator-focused initiatives.

Experience

• Self-Employed – Digital Specialist · Self-Employed10-01-2023 –

  Digital Specialist focusing on online marketing, automation, web design & data analytics

• Digital Specialist · M J A D09-01-2023 –

  Online Marketing, Automation, Web Design + Dev, Data Analytics

• Sr. Online Marketeer · Viessmann10-01-2022 – 09-01-2023

  * Paid media channels for European market * Campaign management automation * Data analytics

• Co-Founder · Eyesome10-01-2020 –

  Co-Founder – audiophile collective and ecosystem for creators (music, grants, apps, NFT mint, playlists, etc.)

• Data Analyst · Metasite Data Insights01-01-2020 – 11-01-2022

  Data prep, load & viz; digital transformation; lead generation; automation

• Label Manager · Subaltern Records10-01-2015 – 06-01-2020

  Label strategy, marketing, artist management, PR, merch, bookings & design

• Business Analyst Intern · Transatel07-01-2019 – 12-01-2019

  Migration of reports from Excel to PowerBI; ad hoc analysis; marketing automation tool testing; benchmarks

• Performance Marketeer · adviqo06-01-2016 – 07-01-2018

  Customer acquisition in DACH, UK & France; BI collaboration; dashboards & product improvements

• Brand Management Intern · Zalando08-01-2015 – 02-01-2016

  Supporting Benelux brand managers; online/offline governance; social & web analysis

• Promo/Sales Representative · Orange07-01-2014 – 07-01-2014

  Student job in marketing/sales

• Shop Assistant · Decathlon Belgium06-01-2011 – 07-01-2013

  Summer jobs; sales & customer service

Education

• Toulouse Business SchoolMaster of Science - MS, Big Data Marketing
• ArteveldehogeschoolBachelor’s Degree, Marketing
• AudenciaGeneral, Marketing/Marketing Management
• Springfield High SchoolHigh School
• Sint-Leo HemelsdaeleHigh School, Science - Math

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