Michael Fridlov

About

Expert in scaling B2C mobile apps to $1M+ revenue. I specialize in full-funnel growth: high-ROAS User Acquisition (Apple Search Ads, Meta, TikTok), ASO, and Paywall optimization. I’ve driven 50M+ installs by treating every client's budget with the same rigor I use to scale my own app portfolio. Let’s build your growth engine.

Experience

• Founder · Stealth Startup11-01-2024

  Building a high-retention consumer mobile app powered by next-gen Generative AI. Architecting automated workflows for cinematic AI video generation and preparing for beta launch.

• Founder · Storez.me10-01-2022 – 11-01-2024

  Founded Storez - Get a free website. Sell your digital products. Create your online store in seconds, upload files and get paid instantly. Monetize your digital content and make sales hassle-free.

• Head of Product · Cyrus (acquired by Malwarebytes)06-01-2021 – 09-01-2022

  Cyrus is building the future of personal cybersecurity, privacy and identity protection for consumers. Defined the company’s vision, roadmaps strategy, lifecycle and execution of the company’s product from inception to product market fit and revenue.

• Founder · Sharply Labs Ltd.09-01-2015 – 06-01-2021

  Founded a widely embraced consumer-facing business utilized by millions worldwide, with expertise spanning mobile apps, e-commerce, and gaming industries.

• Director of Product Management · P-Kama ltd.05-01-2014 – 09-01-2015

  Directed product management efforts, likely contributing to strategic planning and execution of product initiatives.

• Product Manager · P-Kama ltd.05-01-2013 – 05-01-2014

  Managed product development processes, likely focusing on enhancing product features and user experience.

• Head of Product · AIO Synergy Ltd04-01-2007 – 11-01-2013

  Headed a mobile app and website development company, overseeing the creation of various successful projects including the PlayBox app, a thriving music social network.

• Transaction Services - Financial Advisory · Deloitte09-01-2010 – 04-01-2012

  Provided financial advisory services, likely involving financial analysis and transaction support.

• Auditor · Deloitte09-01-2009 – 09-01-2010

  Conducted audits, likely ensuring compliance with financial regulations and standards.

Education

• The College of Management Academic StudiesBachelor of Business Administration - BBA, Accounting and Finance

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