Michael T.

Michael T.

Experienced Business Development Representative | Fintech, SaaS, CPG, and Digital Marketing

5 yrs experience · Los Angeles, CA · <10 hrs/week

About

Sales and business development professional with experience in fintech, SaaS, CPG, and digital marketing industries. Skilled in pipeline management, outbound sales, and digital marketing strategies. Built and managed high-volume outbound pipelines across 200+ accounts, booked 60-80 qualified meetings per quarter, and led AB testing across 15+ outbound sequences to improve response and conversion rates. Experienced with Sales Navigator, Apollo, multichannel sequencing, and CRM tooling to drive top-of-funnel growth across fintech, SaaS, and consumer brands.

Skills

A/B TestingBusiness DevelopmentGo-to-market StrategyHubSpotLead GenerationMarket ResearchOutbound SalesSalesforce

Experience

  • Bus Boy · SET Steak and Sushi06-01-2025 –
  • Business Development Representative · CPG01-01-2024 – 10-01-2025

    Built and managed high-volume outbound pipeline across 200+ CPG, retail, and natural grocery accounts using Sales Navigator, Apollo, and multi-channel sequencing. Booked 60–80 qualified meetings per quarter with buyers, GMs, and category managers—driving consistent top-of-funnel activity for sales and operations teams. Secured multiple closed accounts independently while influencing additional store expansions through targeted discovery and value-focused outreach. Led A/B testing across 15+ outbound sequences, improving reply rates and increasing meeting conversion by 30%+ across priority segments.

  • Business Development Representative · Stealth FinTech Startup11-01-2022 – 10-01-2024

    Prospected 200+ fintech/SaaS targets weekly across payments, API infrastructure, B2B platforms, and early-stage tech companies, maintaining consistent top-of-funnel pipeline. Booked 35–40 intro calls per quarter with founders, product leaders, and GTM executives by running structured outreach campaigns across email, cold calls, and LinkedIn. Identified patterns in objections, response timing, and ICP behavior producing weekly insights that informed early-stage messaging and go-to-market development.

  • Field Associate · Canvas Agency10-01-2020 – 08-01-2022

    Ranked consistently in top performance tier by averaging 130+ outbound contacts per day with 21% engagement rate—outperforming team benchmarks and driving continuous pipeline flow. Led and coached rotating teams of 6–12 field reps, improving ramp speed, tightening execution, and raising team output during high-volume outreach cycles.

  • Marketing Analyst · Digital Marketing Agency01-01-2020 – 09-01-2020

    Managed digital marketing for multiple restaurant and retail brands, driving consistent growth in reach, engagement, and brand visibility across Instagram, Facebook, and Twitter. Developed targeted audience profiles using behavior and engagement trends, improving relevance and increasing campaign performance across all managed accounts. Responded to inbound customer issues across social platforms, preserving brand reputation and strengthening retention through fast, effective resolution.

Education

  • Cal State Fullerton, College of Business and EconomicsBachelor of Arts - BA, Economics

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