Nahdi Bropleh

About

I am a results-driven marketing and program management professional with experience in campaign activation, event planning, and strategy. I'm skilled in cross-functional collaboration, budget management, and performance analysis to drive engagement and efficiency. I'm also passionate about DEI initiatives, community building, and leveraging data to inform decision-making. Outside of my professional work, I am deeply committed to service and community. As a Liberian-American, my personal background has inspired a love for travel and a passion for understanding different cultures, particularly in Africa. I’ve participated in mission trips and service projects that have furthered my interest in bridging business and social impact, while also fueling my desire to make a difference in underserved communities. I’m continuously seeking new opportunities to leverage my skills in marketing, cross-cultural communication, and strategic thinking to help brands tell their stories in meaningful ways, while making a positive impact on both local and global scales. I believe in the power of marketing not just to drive business growth but to create connections that transcend borders and inspire change.

Experience

• Travel Blogger · NahdInternational2022-09-01 –

  Created and manage a travel blog focused on cultural exploration, personal growth, and international experiences. Develop content across multiple platforms, including Instagram, where I create posts and stories that showcase travel destinations and cultural experiences.

• Campaign Activation and Localization Manager · Cisco2024-02-01 – 2024-11-01

  Managed and activated content across multiple channels, including paid & organic media, email campaigns, webinars, events, and customer advocacy. Monitored the performance of marketing assets using the ACE Dashboard. Coordinated with stakeholders to gather input on localization needs. Collaborated with digital and field marketing teams to create and adapt marketing assets.

• Program Manager · Cisco2023-07-01 – 2024-02-01

  Optimized million-dollar marketing budgets, ensuring cost-effective allocation of resources across multiple campaigns. Aligned with stakeholders to define campaign objectives and KPIs, leading to an increase in campaign efficiency.

• Marketing Specialist · Cisco2022-08-01 – 2023-07-01

  Enhanced campaign optimization through the integration of WorkFront. Researched and helped execute the inaugural Early in Career program at Cisco Live. Analyzed previous attendee data using Tableau.

• Marketing Intern · Bell Leadership Institute2022-02-01 – 2022-05-01

  Planned and advertised the first in-person seminar for UNC students. Worked on various marketing research projects.

• OASIS Co-President · University of North Carolina at Chapel Hill2021-06-01 – 2022-05-01
• OASIS Co-Event Coordinator · University of North Carolina at Chapel Hill2020-05-01 – 2021-05-01

  Plan and execute all events for the organization. Work with the public relations chair on bi-weekly general body meetings. Develop ideas for smaller events throughout the semester.

• Marketing Specialist Intern · Cisco2021-05-01 – 2021-08-01
• Summer Analyst · VestedWorld2020-05-01 – 2020-09-01

  Reviewed companies that enter into the pipeline. Contributed to marketing efforts through the monthly newsletter. Analyzed the growth potential of businesses in the pipeline.

• Director Of Youth Ministry Intern · University City United Methodist Church2020-06-01 – 2020-08-01

  Headed the youth program along with one other intern. Planned virtual or in-person events for the youth group. Engaged social media posts for the youth group.

• Summer Intern · Back2Back Ministries2019-05-01 – 2019-07-01

  Assisted with construction projects across children's homes and mentored children in the homes through 'Play with a Purpose' activities. Participated in weekly trainings for 'Trauma Competent Care.'

Education

• University of North Carolina at Chapel HillBachelor's degree, Business Administration & African Studies
• UNC Kenan-Flagler Business SchoolBachelor's degree, Business Administration and Management, General

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