Natasja Berzoini
Lead UX/UI Designer & Consultant | Designing digital experiences that serve both people and purpose
4 yrs experience · Vancouver, BC · 30-40 hrs/week
About
UX/UI Designer with 5 years of experience in diverse industries, navigating complex ecosystems and blending strategy, design, research, and systems thinking, to craft human-centered and impactful solutions. My project management experience gives me a unique edge: I understand not just what makes great design, but how to bring it to life, navigating constraints, aligning stakeholders, and executing from concept to launch.
Skills
Experience
- UX/UI Designer · Gabba05-01-2019
- Working on challenging projects for startups and non-profit organizations to solve user problems and support our client's goals, applying different design frameworks. and research methodologies. - I work closely with developers to plan UI handover and implementation. - Created the user research culture from scratch
- Production/Project Manager · Gabba01-01-2010 – 04-01-2019
- Managed projects from conception to completion (scoping, financials, recruiting, contract negotiations with external partners, budget management etc.) - Strategized detailed production plans / roadmaps - Coordinated production efforts across tech and creative teams - Played a key role in problem-solving and production optimization
- UX Strategy & Design Consultant · NBDesign Lab01-01-2024
I partner with organizations to define digital strategies and create products that balance user needs with business goals. Leading projects from discovery through delivery, I facilitate stakeholder workshops, conduct user research, and translate insights into accessible, high-performing digital experiences. Working closely with cross-functional teams, I streamline workflows, prioritize design initiatives, and align product roadmaps with strategic objectives to drive business growth. Most recently, I redesigned a sustainability nonprofit's content platform using user analytics and improved the information architecture, achieving an 86% increase in engagement, 309% longer sessions, and a 548% boost in conversions.
- UX Strategy & Design Consultant · NBDesign Lab01-01-2024
I partner with organizations to define digital strategies and create products that balance user needs with business goals. Leading projects from discovery through delivery, I facilitate stakeholder workshops, conduct user research, and translate insights into accessible, high-performing digital experiences. Working closely with cross-functional teams, I streamline workflows, prioritize design initiatives, and align product roadmaps with strategic objectives. For example, I redesigned a sustainability nonprofit's content platform using user analytics and improved the information architecture, resulting in an 86% increase in engagement, 309% longer sessions, and a 548% boost in conversions.
Education
- LangaraPost degree, Web and App Design and Development (Design stream)
- PUCRSPost degree, User Experience Design (Specialization)
Similar talent on Pangea
Hire Natasja through Pangea
Describe your project to the Pangea agent — see if Natasja is a fit, with transparent pricing and interviews booked straight onto your calendar. No contact details change hands until you hire.
See if Natasja is a fit