Nicole Calderón

Nicole Calderón

Associate Consultant specializing in Digital Core Monetization at PwC

3 yrs experience · <10 hrs/week

About

My name is Nicole Calderón, I’m a recent graduate at Texas A&M University passionate about product management and technology. I like to utilize technology to create user-centric solutions for problems. In my free-time I enjoy distance running and reading. Feel free to reach out or connect! : nicolecalderonbu@gmail.com

Skills

A/B TestingFigmaJiraPower BIProduct ManagementSAPTableau

Experience

  • Management Consultant – Associate · PricewaterhouseCoopers LLP (PwC)June 2023 – Present

    Authored SAP Product Requirement Document (100+ pages) aligning with client objective, defining GTM strategies, enabling the client to successfully enter the generative AI market. Captured and prioritized 51 user stories with Jira, facilitating the identification of client pain points and the development of a Minimum Viable Product (MVP) that aligns with client KPI’s and SAP capabilities. Developed 12-month timeline with MS Project, outlining SAP project roadmap from ideation to implementation.

  • B2C Start-up Co-founder and Product Manager · SeatgullJune 2022 – January 2023

    Developed Seatgull, a subscription-based product aimed to alleviate the challenges college students face with course registration, enabling auto-registration during each semester and streamlining the registration process for students. Led product development by creating MVP through Figma wireframes and conducting 110 user interviews to create a delightful product experience. Acquired 250+ new users and increased website engagement by 497% through investigative A/B testing, data-driven marketing strategies, emphasizing problem solving and product development expertise. Raised $2000 in seed funding from McFerrin’s Center for Entrepreneurship, awarded 2nd place at McFerrin’s Center "Raymonds Idea Challenge".

  • Product Management Intern · Daikin Applied AmericasMay 2022 – August 2022

    Improved Daikin’s Product Information Management (PIM) Cloud System efficiency by 31%, utilizing Python, Tableau, and Power BI to automate review of 20,000+ digital media assets. Led a cross-functional team of 8 to ideate and develop solutions that reduced manufacturing scrap waste by 7%, saving $550K annually. Authored a 10-page PIM Summary to improve onboarding for Product Managers and support data consistency across platforms.

  • Vice President & Co-founder · Product@TAMUMay 2023 – June 2025

    Co-founded Texas A&M’s first product management organization for undergraduates, fostering a community of future product leaders. Spearheaded the first PM Club at TAMU, cultivating a community of 30+ aspiring product leaders through weekly PM-focused meetings and end-to-end product development. Founded TAMU’s first product-focused case competition “Ideathon,” successfully acquiring 80+ participants. Raised $2K to support club initiatives, increasing website traffic by 297%.

Education

  • Texas A&M UniversityBachelor's degree, Economics

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