Praise Allen

About

Experienced marketer with a passion for creating engaging content that drives results. With a strong background in organizational leadership, digital marketing and a talent for storytelling, I've helped brands across various industries achieve their marketing goals. When I'm not working, you can find me snuggled up to a book, or catching up on my favorite series.

Experience

• PROJECT MANAGER (TEAM LEAD) & EVENT MARKETING SPECIALIST · LOCAL ORGANIZING COMMITTEE, CLASFON NATIONAL CONFERENCE'23.10-01-2022 – 09-01-2023

  Managed the team that hosted over 500 law students from over 20 Faculties across the country. Managed the marketing campaigns that led to being published in over 5 different reputable newspapers. Increased brand awareness and synergies through an efficient content strategy and a UGC form of content from across the country.

• Event Marketing Manager · INTERNATIONAL CONFERENCE ON LEADERSHIP AND ENTREPRENEURSHIP (ICOLE)06-01-2023 – 08-01-2023

  Managed the overall PR and social media campaigns that brought together students from departments. Achieved goal of increasing registration from 20 to 250 within 14 days. The program recorded a filled hall of over 600 attendees

• Marketing Team Lead · Great Ife Students Union Sports01-01-2023 – 06-01-2023

  Modified the brand's image and created a personable rebranding through video content creation and other targeted storytelling techniques to match the goals of the administration. Built awareness and increased attendance to events from less than 150 to over 500 attendees.

• Social Media Manager · CryptoFundMe2021 – 2022

  Helped generate leads through engaging content creation and effective marketing techniques. These techniques led to an increase in followers from 100 to 500 followers. Built engagement that sparked brand-centered conversations on the Twitter account.

• Content and Social Media Manager · Mary Imasuen Brand2020 – 2022

  Helped create written and video content that built awareness for the brand and increased followers from 200 to 500. Helped define the brand values to further reach its target audience, grow the community and increase followers.

Education

• Obafemi Awolowo UniversityBachelor of Laws - LLB, Law
• Redeemer's High SchoolSSCE

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