Rafaela Benedicta
Digital Marketing Specialist | Brand Strategist
2 yrs experience · <10 hrs/week
About
With a Bachelor's degree in Advertising from the Scoala Nationala de Studii Politice si Administrative (SNSPA), completed in 2023, I have developed a strong foundation in digital marketing. Currently, I am a Digital Marketing Specialist at Publicis Groupe, where I focus on crafting and executing strategies to boost brand visibility and online engagement. Previously, I served as a Junior Biddable Media specialist at the same company, where I honed my skills in optimizing paid media campaigns. My experience also includes a role as a Digital Marketing Specialist at Desy Group, where I managed social media content and developed campaign strategies, including PPC campaigns on platforms like Facebook, Instagram, and Google. My expertise extends to creating compelling visuals using Photoshop, enhancing the effectiveness of digital campaigns.
Experience
- Digital Marketing Specialist · Publicis Groupe01-01-2023
As a Digital Marketing Specialist, responsible for developing and implementing digital marketing strategies to enhance brand awareness and drive online engagement.
- Junior Biddable Media · Publicis Groupe10-01-2022 – 12-01-2022
As a Junior Biddable Media specialist, contributed to the planning and execution of paid media campaigns, optimizing performance across various digital platforms.
- Digital Marketing Specialist · Desy Group02-01-2022 – 08-01-2022
Managing and creating content for social media accounts. Creating social media & campaign strategies. Creating and managing PPC campaigns for Facebook, Instagram & Google. Creating visuals for campaigns and social media in Photoshop.
Education
- Scoala Nationala de Studii Politice si Administrative (SNSPA)Bachelor's degree, Advertising
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