Rebecca Burns

About

Experienced marketer with a passion for creating engaging content that drives results. With a background in digital marketing and social media management, I've helped companies across various industries achieve their marketing goals. When I'm not working with you, you will often find me working on my own projects.

Experience

• Digital Marketing Manager · Silver Frog Marketing10-01-2021 – 02-01-2023

  Managed all client communications (minimum of 12 clients at all times) Developed and executed 20 multi-channel marketing campaigns; including digital marketing, social media marketing, SMS marketing, and email marketing Oversaw and wrote blog post publications Streamlined department processes for client onboarding and approvals Managed email marketing campaigns with an average open rate of 22% Implemented SEO keywords in PPC ads, blog posts, and social media content Analyzed Google Analytics, email program analytics, and social media platform analytics Implemented PPC ads with a budget of $100k on different platforms and search engines Built client websites on various website builders

• Social Media Manager & Virtual Assistant · Freelance03-01-2022

  Planned and implemented social media strategies, boosting engagement by 25% Developed business processes to enhance efficiency Created and scheduled email marketing campaigns Developed social media content for Instagram, LinkedIn, and Facebook Scheduled appointments for clients Conducted research for various projects Handled data entry, filing, record keeping Created documents, spreadsheets, and presentations

Education

• Clarkson UniversityBachelor's Degree, Communications

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