Ruby Gleber

Ruby Gleber

Senior Product Manager | Meta | Growth & Monetization, AR/VR, GenAI, Consumer Facing

8 yrs experience · Seattle, WA · <10 hrs/week

About

Senior Product Manager at Meta leading cross-functional teams across monetization, payments, AR/VR (Oculus/Meta Quest), consumer facing products, and GenAI product surfaces. Owns full product lifecycle from discovery through scaled global launch, including 1/3/5-year strategic planning, international rollouts, 0-to-1 bet strategy, GTM execution, and data-driven roadmap prioritization. Previously founded and scaled a consumer technology startup to acquisition.

Skills

A/B TestingData AnalysisDesign ThinkingProduct DesignProduct DevelopmentProduct StrategyRapid PrototypingTeam BuildingUI/UX DesignUsability TestingUser Research

Experience

  • Senior Product Manager · Meta07-01-2021

    Teams: FB & IG Monetization • Stories/Reels • VR • GenAI & New Bets - Led cross-functional product teams of 20+ engineers, designers, and data scientists across ads monetization, payments, AR/VR hardware, and GenAI product surfaces — owning full product lifecycle from discovery through scaled global launch - Drove end-to-end product strategy and roadmap for multiple concurrent product lines, landing 1-year, 3-year, and 5-year strategic plans in partnership with VPs and C-suite executives; presented vision and OKRs to senior leadership in executive reviews - Spearheaded international product rollouts across multiple global markets, coordinating go-to-market strategy, localization requirements, compliance frameworks, and phased launch execution across cross-functional stakeholders - Achieved Exceeds Expectations performance rating across all review cycles; promoted twice in under 4 years, among the fastest promotion trajectories in the PM org

  • Founder & CEO · Panza, Co.03-01-2020 – 06-01-2021

    CREATE-X Startup Accelerator (2020) • TechStars Startup Accelerator (2020) • Google for Startups (2021) • Founded and scaled a consumer technology startup from zero to acquisition, leading all aspects of 0-to-1 product development, go-to-market strategy, fundraising, and team building • Accepted into three of the most competitive startup accelerators globally (CREATE-X, TechStars, Google for Startups) within the same year, validating product vision and founder execution • Defined product vision, built MVP, and drove user adoption through rapid iteration cycles and data-informed product decisions; successfully exited via acquisition

  • Solutions Engineer & LATAM Product Lead · Twilio03-01-2020 – 10-01-2021

    • Partnered with enterprise clients to architect and deploy custom telecommunications solutions including IVR phone trees, AI-powered chatbots, SMS campaigns, and short-code messaging infrastructure • Led LATAM GTM and expansion of telecom products and was first PM assigned to this region • Designed and shipped the first consumer-facing in-product feedback tool, establishing a direct user feedback loop that informed product roadmap prioritization for the engineering team

Education

  • Georgia Institute of TechnologyBachelor of Science, Industrial Engineering

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