Ryan Chan

About

As a Bachelor of Business Administration student from the University of Toronto specializing in Marketing Management, I have honed my skills in project management, operations management, and performance analysis. My education has equipped me with a strategic mindset to navigate the complexities of marketing and business operations effectively. Currently serving as Social Media Manager and Team Manager for University of Toronto Esports (UTES), I oversee social media strategies to enhance brand visibility, engagement, and audience connection. Alongside this, I facilitate team coordination and performance optimization for competitive esports teams by managing scrims, reviews, and communication between stakeholders. My work reflects a commitment to fostering collaboration and delivering impactful outcomes in fast-paced environments.

Experience

• UTES Social Media Manager · University of Toronto Esports (UTES)2025-09-01

  Successfully managed social media strategies that enhanced brand visibility and engagement for UTES. Operated in a fast-paced environment, ensuring rapid turnaround and real-time updates. Tracked content performance to prioritize high-impact formats and narratives, optimizing engagement. Maintained a consistent brand voice while adapting messaging for various audiences and formats.

• UTES Team Manager · University of Toronto Esports (UTES)2025-09-01

  Led two competitive esports teams to Top 16 finishes in North America, enhancing strategic approach and team dynamics. Coordinated scrims and performance reviews to ensure continuous improvement and competitive readiness. Acted as the main point of contact among players, organizers, and university esports administration, facilitating effective communication. Cultivated strong problem-solving skills in a fast-paced environment, adapting strategies to meet team needs.

• Digital Marketing Intern · Paralimi2024-06-01 – 2024-09-01

  Played a key role in enhancing digital marketing efforts at Paralimi, focusing on SEO and brand consistency. Conducted keyword research and on-page optimization to align content with search intent. Collaborated with cross-functional teams to execute marketing initiatives and strengthen online visibility. Worked in a fast-paced environment, adapting to tight timelines and evolving priorities.

• Leadership Staff · Richmond Hill Country Club2023-07-01 – 2023-08-01

  Actively contributed to the success of Richmond Hill Country Club by enhancing member experiences through various recreational activities. Set up and executed events that foster community engagement among members. Conducted daily sports lessons, promoting skill development and enjoyment in recreational activities. Collaborated with a dedicated team to maintain high standards of service and member satisfaction.

• Part-Time Crew Member · McDonald's2019-11-01 – 2021-08-01

  Worked the Service position - in charge of customer service and front desk. Taking orders, processing payments, operating the cash register and POS machine. Preparing, assembling orders, and packaging take-out and delivery meals. Brewed Coffee and made various McCafe drinks. Replacing and restocking food and drink inventory.

• Co-op student · MarsQuest Inc.2020-01-01 – 2020-06-01

  Responsible for contacting influencers and dealing with the company's social media strategy. Identified and contacted influencers with the primary objective of sending a sample in exchange for advertising. Social Media Marketing, Influencer Marketing, E-Commerce, Product Management, Teamwork.

Education

• University of TorontoBachelor of Business Administration - BBA, Marketing/Marketing Management, General
• Bayview Secondary SchoolHigh School Diploma

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